#696AD4#696AD4

#696AD4 is a mid, vivid blue. Relative luminance 0.181; OKLCH L 57.6% C 0.159 H 279.8°. Best body text is #000000 at 4.61:1 contrast (WCAG AA passes).

Color values

HEX#696AD4
RGBrgb(105, 106, 212)
HSLhsl(239, 55%, 62%)
HSVhsv(239, 50%, 83%)
CMYKcmyk(50.5%, 50%, 0%, 16.9%)
CIE-LABlab(49.57, 28.30, -54.96)
CIE-LCHlch(49.57, 61.82, 297.24°)
OKLaboklab(57.64% 0.027 -0.1566)
OKLCHoklch(57.64% 0.159 279.8)
XYZxyz(22.8597, 18.0635, 64.5566)
Luminance0.1807 (WCAG relative)
Temperaturecool
Familyblue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#696AD4 #D4D369
analogous
#69A0D4 #696AD4 #9D69D4
triadic
#696AD4 #D4696A #6AD469
tetradic
#696AD4 #D469A0 #D4D369 #69D49D
square
#696AD4 #D469A0 #D4D369 #69D49D
split-complementary
#696AD4 #D49D69 #A0D469
monochromatic
#2B2C97 #393BC6 #696AD4 #9999E2 #C8C8EF

Accessibility & contrast

On white

4.55
#696AD4 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.61
#696AD4 on #000000
AA ✓AA large ✓AAA ✗

Best text color

#000000 on #696AD4
4.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##696AD4#FFFFFF#000000##000000
##696AD41.004.554.614.61
#FFFFFF4.551.0021.0021.00
#0000004.6121.001.001.00
##0000004.6121.001.001.00

Color blindness preview

Protanopia (red-blind)
#377AD8
Deuteranopia (green-blind)
#2D72D2
Tritanopia (blue-blind)
#3E8195
Achromatopsia (no color)
#767676

Design tokens & code

CSS
--color: #696ad4;
/* rgb */ color: rgb(105, 106, 212);
/* oklch */ color: oklch(57.6% 0.159 279.8);
Tailwind
colors: {
  custom: {
    50: '#9b94e2',
    500: '#696ad4',
    950: '#000000',
  },
}
SCSS
$custom: #696ad4;
$custom-light: #9b94e2;
$custom-dark: #000000;
JSON
{
  "hex": "#696ad4",
  "rgb": {
    "r": 105,
    "g": 106,
    "b": 212
  },
  "hsl": {
    "h": 239.439,
    "s": 55.44,
    "l": 62.157
  },
  "oklch": {
    "l": 0.57643,
    "c": 0.15894,
    "h": 279.8
  },
  "luminance": 0.18065
}

Semantic roles & 50–950 ramp

primary
#696AD4
secondary
#E0E0B9
accent
#C123C3
background
#F9F9FD
surface
#F2F1FB
border
#CCCBD4
text
#0F0D15
muted
#7E7E83

Preview Lab

Preview with #696AD4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#696AD4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva