#696AAF#696AAF

#696AAF is a mid, moderate blue. Relative luminance 0.164; OKLCH L 55.4% C 0.106 H 281.7°. Best body text is #FFFFFF at 4.91:1 contrast (WCAG AA passes).

Color values

HEX	#696AAF
RGB	rgb(105, 106, 175)
HSL	hsl(239, 30%, 55%)
HSV	hsv(239, 40%, 69%)
CMYK	cmyk(40%, 39.4%, 0%, 31.4%)
CIE-LAB	lab(47.50, 17.17, -36.94)
CIE-LCH	lch(47.50, 40.73, 294.93°)
OKLab	oklab(55.4% 0.0216 -0.1039)
OKLCH	oklch(55.4% 0.106 281.7)
XYZ	xyz(18.7154, 16.4057, 42.7296)
Luminance	0.1641 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#696AAF #AFAE69

analogous

#698DAF #696AAF #8B69AF

triadic

#696AAF #AF696A #6AAF69

tetradic

#696AAF #AF698D #AFAE69 #69AF8B

square

#696AAF #AF698D #AFAE69 #69AF8B

split-complementary

#696AAF #AF8B69 #8DAF69

monochromatic

#373867 #4C4D8F #696AAF #9192C4 #B9B9DA

Accessibility & contrast

On white

4.91

#696AAF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.28

#696AAF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #696AAF

4.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##696AAF	#FFFFFF	#000000	##FFFFFF
##696AAF	1.00	4.91	4.28	4.91
#FFFFFF	4.91	1.00	21.00	1.00
#000000	4.28	21.00	1.00	21.00
##FFFFFF	4.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5273B2

Deuteranopia (green-blind)

#4F6EAD

Tritanopia (blue-blind)

#547884

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #696aaf;
/* rgb */ color: rgb(105, 106, 175);
/* oklch */ color: oklch(55.4% 0.106 281.7);

Tailwind

colors: {
  custom: {
    50: '#9794c7',
    500: '#696aaf',
    950: '#000000',
  },
}

SCSS

$custom: #696aaf;
$custom-light: #9794c7;
$custom-dark: #000000;

JSON

{
  "hex": "#696aaf",
  "rgb": {
    "r": 105,
    "g": 106,
    "b": 175
  },
  "hsl": {
    "h": 239.143,
    "s": 30.435,
    "l": 54.902
  },
  "oklch": {
    "l": 0.55401,
    "c": 0.10608,
    "h": 281.7
  },
  "luminance": 0.16406
}

Semantic roles & 50–950 ramp

primary

#696AAF

secondary

#C9C8AB

accent

#C561C7

background

#F9F9FC

surface

#F2F1F8

border

#CCCBD1

text

#0E0D13

muted

#7E7E82

Preview Lab

Preview with #696AAF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →