#696AA8#696AA8

#696AA8 is a mid, moderate blue. Relative luminance 0.161; OKLCH L 55.0% C 0.096 H 282.1°. Best body text is #FFFFFF at 4.97:1 contrast (WCAG AA passes).

Color values

HEX	#696AA8
RGB	rgb(105, 106, 168)
HSL	hsl(239, 27%, 54%)
HSV	hsv(239, 38%, 66%)
CMYK	cmyk(37.5%, 36.9%, 0%, 34.1%)
CIE-LAB	lab(47.15, 15.16, -33.39)
CIE-LCH	lch(47.15, 36.67, 294.41°)
OKLab	oklab(55.02% 0.02 -0.0936)
OKLCH	oklch(55.02% 0.096 282.1)
XYZ	xyz(18.0456, 16.1378, 39.2023)
Luminance	0.1614 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#696AA8 #A8A769

analogous

#6989A8 #696AA8 #8769A8

triadic

#696AA8 #A8696A #6AA869

tetradic

#696AA8 #A86989 #A8A769 #69A887

square

#696AA8 #A86989 #A8A769 #69A887

split-complementary

#696AA8 #A88769 #89A869

monochromatic

#37385F #4E4F86 #696AA8 #9090BE #B6B7D5

Accessibility & contrast

On white

4.97

#696AA8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.23

#696AA8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #696AA8

4.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##696AA8	#FFFFFF	#000000	##FFFFFF
##696AA8	1.00	4.97	4.23	4.97
#FFFFFF	4.97	1.00	21.00	1.00
#000000	4.23	21.00	1.00	21.00
##FFFFFF	4.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5672AA

Deuteranopia (green-blind)

#536EA7

Tritanopia (blue-blind)

#577681

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #696aa8;
/* rgb */ color: rgb(105, 106, 168);
/* oklch */ color: oklch(55.0% 0.096 282.1);

Tailwind

colors: {
  custom: {
    50: '#9694c2',
    500: '#696aa8',
    950: '#000000',
  },
}

SCSS

$custom: #696aa8;
$custom-light: #9694c2;
$custom-dark: #000000;

JSON

{
  "hex": "#696aa8",
  "rgb": {
    "r": 105,
    "g": 106,
    "b": 168
  },
  "hsl": {
    "h": 239.048,
    "s": 26.582,
    "l": 53.529
  },
  "oklch": {
    "l": 0.55021,
    "c": 0.09568,
    "h": 282.1
  },
  "luminance": 0.16138
}

Semantic roles & 50–950 ramp

primary

#696AA8

secondary

#C4C3A9

accent

#C165C3

background

#F9F9FB

surface

#F2F1F7

border

#CCCBD0

text

#0D0D12

muted

#7E7E81

Preview Lab

Preview with #696AA8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →