#694EB4#694EB4

#694EB4 is a mid, vivid violet. Relative luminance 0.117; OKLCH L 50.5% C 0.155 H 292.1°. Best body text is #FFFFFF at 6.27:1 contrast (WCAG AA passes).

Color values

HEX	#694EB4
RGB	rgb(105, 78, 180)
HSL	hsl(256, 40%, 51%)
HSV	hsv(256, 57%, 71%)
CMYK	cmyk(41.7%, 56.7%, 0%, 29.4%)
CIE-LAB	lab(40.81, 35.65, -50.53)
CIE-LCH	lch(40.81, 61.84, 305.20°)
OKLab	oklab(50.46% 0.0584 -0.1437)
OKLCH	oklch(50.46% 0.155 292.1)
XYZ	xyz(16.7861, 11.7468, 44.5541)
Luminance	0.1175 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#694EB4 #99B44E

analogous

#4E66B4 #694EB4 #9C4EB4

triadic

#694EB4 #B4694E #4EB469

tetradic

#694EB4 #B44E66 #99B44E #4EB49C

square

#694EB4 #B44E66 #99B44E #4EB49C

split-complementary

#694EB4 #B49C4E #66B44E

monochromatic

#37285F #503B8A #694EB4 #8D79C6 #B2A4D8

Accessibility & contrast

On white

6.27

#694EB4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.35

#694EB4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #694EB4

6.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##694EB4	#FFFFFF	#000000	##FFFFFF
##694EB4	1.00	6.27	3.35	6.27
#FFFFFF	6.27	1.00	21.00	1.00
#000000	3.35	21.00	1.00	21.00
##FFFFFF	6.27	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1662B7

Deuteranopia (green-blind)

#1F5EB2

Tritanopia (blue-blind)

#556479

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #694eb4;
/* rgb */ color: rgb(105, 78, 180);
/* oklch */ color: oklch(50.5% 0.155 292.1);

Tailwind

colors: {
  custom: {
    50: '#9980cb',
    500: '#694eb4',
    950: '#000000',
  },
}

SCSS

$custom: #694eb4;
$custom-light: #9980cb;
$custom-dark: #000000;

JSON

{
  "hex": "#694eb4",
  "rgb": {
    "r": 105,
    "g": 78,
    "b": 180
  },
  "hsl": {
    "h": 255.882,
    "s": 40.476,
    "l": 50.588
  },
  "oklch": {
    "l": 0.50462,
    "c": 0.15515,
    "h": 292.1
  },
  "luminance": 0.11747
}

Semantic roles & 50–950 ramp

primary

#694EB4

secondary

#BAC698

accent

#D057B0

background

#F9F7FC

surface

#F2EEF9

border

#CCC9D2

text

#0E0A13

muted

#7E7C82

Preview Lab

Preview with #694EB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →