#694EA8#694EA8

#694EA8 is a mid, vivid violet. Relative luminance 0.113; OKLCH L 49.6% C 0.139 H 294.6°. Best body text is #FFFFFF at 6.45:1 contrast (WCAG AA passes).

Color values

HEX	#694EA8
RGB	rgb(105, 78, 168)
HSL	hsl(258, 37%, 48%)
HSV	hsv(258, 54%, 66%)
CMYK	cmyk(37.5%, 53.6%, 0%, 34.1%)
CIE-LAB	lab(40.05, 32.27, -44.66)
CIE-LCH	lch(40.05, 55.10, 305.85°)
OKLab	oklab(49.65% 0.058 -0.1265)
OKLCH	oklch(49.65% 0.139 294.6)
XYZ	xyz(15.6161, 11.2789, 38.3925)
Luminance	0.1128 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#694EA8 #8DA84E

analogous

#4E60A8 #694EA8 #964EA8

triadic

#694EA8 #A8694E #4EA869

tetradic

#694EA8 #A84E60 #8DA84E #4EA896

square

#694EA8 #A84E60 #8DA84E #4EA896

split-complementary

#694EA8 #A8964E #60A84E

monochromatic

#352754 #4F3B7E #694EA8 #8B75BF #AE9ED2

Accessibility & contrast

On white

6.45

#694EA8 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.26

#694EA8 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #694EA8

6.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##694EA8	#FFFFFF	#000000	##FFFFFF
##694EA8	1.00	6.45	3.26	6.45
#FFFFFF	6.45	1.00	21.00	1.00
#000000	3.26	21.00	1.00	21.00
##FFFFFF	6.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#285FAB

Deuteranopia (green-blind)

#2F5DA6

Tritanopia (blue-blind)

#5A6073

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #694ea8;
/* rgb */ color: rgb(105, 78, 168);
/* oklch */ color: oklch(49.6% 0.139 294.6);

Tailwind

colors: {
  custom: {
    50: '#9780c2',
    500: '#694ea8',
    950: '#000000',
  },
}

SCSS

$custom: #694ea8;
$custom-light: #9780c2;
$custom-dark: #000000;

JSON

{
  "hex": "#694ea8",
  "rgb": {
    "r": 105,
    "g": 78,
    "b": 168
  },
  "hsl": {
    "h": 258,
    "s": 36.585,
    "l": 48.235
  },
  "oklch": {
    "l": 0.4965,
    "c": 0.13918,
    "h": 294.6
  },
  "luminance": 0.11279
}

Semantic roles & 50–950 ramp

primary

#694EA8

secondary

#B2BF93

accent

#CD5BAB

background

#F9F7FC

surface

#F2EEF8

border

#CCC9D1

text

#0E0A12

muted

#7E7C81

Preview Lab

Preview with #694EA8

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →