#694DAD#694DAD

#694DAD is a mid, vivid violet. Relative luminance 0.113; OKLCH L 49.8% C 0.147 H 293.8°. Best body text is #FFFFFF at 6.43:1 contrast (WCAG AA passes).

Color values

HEX	#694DAD
RGB	rgb(105, 77, 173)
HSL	hsl(258, 38%, 49%)
HSV	hsv(258, 55%, 68%)
CMYK	cmyk(39.3%, 55.5%, 0%, 32.2%)
CIE-LAB	lab(40.13, 34.27, -47.50)
CIE-LCH	lch(40.13, 58.57, 305.81°)
OKLab	oklab(49.81% 0.0595 -0.1348)
OKLCH	oklch(49.81% 0.147 293.8)
XYZ	xyz(16.0204, 11.3278, 40.8695)
Luminance	0.1133 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#694DAD #91AD4D

analogous

#4D61AD #694DAD #994DAD

triadic

#694DAD #AD694D #4DAD69

tetradic

#694DAD #AD4D61 #91AD4D #4DAD99

square

#694DAD #AD4D61 #91AD4D #4DAD99

split-complementary

#694DAD #AD994D #61AD4D

monochromatic

#362758 #4F3A83 #694DAD #8C75C2 #AFA0D5

Accessibility & contrast

On white

6.43

#694DAD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.27

#694DAD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #694DAD

6.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##694DAD	#FFFFFF	#000000	##FFFFFF
##694DAD	1.00	6.43	3.27	6.43
#FFFFFF	6.43	1.00	21.00	1.00
#000000	3.27	21.00	1.00	21.00
##FFFFFF	6.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1F60B0

Deuteranopia (green-blind)

#275DAB

Tritanopia (blue-blind)

#586175

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #694dad;
/* rgb */ color: rgb(105, 77, 173);
/* oklch */ color: oklch(49.8% 0.147 293.8);

Tailwind

colors: {
  custom: {
    50: '#9880c6',
    500: '#694dad',
    950: '#000000',
  },
}

SCSS

$custom: #694dad;
$custom-light: #9880c6;
$custom-dark: #000000;

JSON

{
  "hex": "#694dad",
  "rgb": {
    "r": 105,
    "g": 77,
    "b": 173
  },
  "hsl": {
    "h": 257.5,
    "s": 38.4,
    "l": 49.02
  },
  "oklch": {
    "l": 0.49811,
    "c": 0.14738,
    "h": 293.8
  },
  "luminance": 0.11328
}

Semantic roles & 50–950 ramp

primary

#694DAD

secondary

#B4C294

accent

#CE59AC

background

#F9F7FC

surface

#F2EEF8

border

#CCC9D1

text

#0E0A13

muted

#7E7C82

Preview Lab

Preview with #694DAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →