#694CA7#694CA7
#694CA7 is a mid, vivid violet. Relative luminance 0.110; OKLCH L 49.2% C 0.141 H 295.5°. Best body text is #FFFFFF at 6.58:1 contrast (WCAG AA passes).
Color values
| HEX | #694CA7 |
|---|---|
| RGB | rgb(105, 76, 167) |
| HSL | hsl(259, 37%, 48%) |
| HSV | hsv(259, 54%, 65%) |
| CMYK | cmyk(37.1%, 54.5%, 0%, 34.5%) |
| CIE-LAB | lab(39.52, 33.19, -44.92) |
| CIE-LCH | lch(39.52, 55.85, 306.46°) |
| OKLab | oklab(49.24% 0.0606 -0.1272) |
| OKLCH | oklch(49.24% 0.141 295.5) |
| XYZ | xyz(15.3834, 10.9619, 37.8571) |
| Luminance | 0.1096 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Royal Purple
#7851A9
ΔE00 3.45
Bluey Purple
#6241C7
ΔE00 6.16
Ocean Blue
#4F42B5
ΔE00 6.20
Iris
#6258C4
ΔE00 6.42
Rebeccapurple
#663399
ΔE00 6.84
Blueberry
#464196
ΔE00 7.25
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#694CA7 #8AA74C
analogous
#4C5CA7 #694CA7 #974CA7
triadic
#694CA7 #A7694C #4CA769
tetradic
#694CA7 #A74C5C #8AA74C #4CA797
square
#694CA7 #A74C5C #8AA74C #4CA797
split-complementary
#694CA7 #A7974C #5CA74C
monochromatic
#342653 #4F397D #694CA7 #8A72BF #AD9CD2
Accessibility & contrast
On white
6.58
#694CA7 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.19
#694CA7 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #694CA7
6.58:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##694CA7 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##694CA7 | 1.00 | 6.58 | 3.19 | 6.58 |
| #FFFFFF | 6.58 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.19 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.58 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#255EAA
Deuteranopia (green-blind)
#2D5CA5
Tritanopia (blue-blind)
#5A5F72
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #694ca7; /* rgb */ color: rgb(105, 76, 167); /* oklch */ color: oklch(49.2% 0.141 295.5);
Tailwind
colors: {
custom: {
50: '#977fc2',
500: '#694ca7',
950: '#000000',
},
}SCSS
$custom: #694ca7; $custom-light: #977fc2; $custom-dark: #000000;
JSON
{
"hex": "#694ca7",
"rgb": {
"r": 105,
"g": 76,
"b": 167
},
"hsl": {
"h": 259.121,
"s": 37.449,
"l": 47.647
},
"oklch": {
"l": 0.49237,
"c": 0.14093,
"h": 295.5
},
"luminance": 0.10962
}Semantic roles & 50–950 ramp
primary
#694CA7
secondary
#B0BE90
accent
#CD5AA9
background
#F9F7FC
surface
#F2EEF8
border
#CCC9D1
text
#0E0A12
muted
#7E7C81