#694BB4#694BB4

#694BB4 is a mid, vivid violet. Relative luminance 0.113; OKLCH L 50.0% C 0.160 H 292.9°. Best body text is #FFFFFF at 6.43:1 contrast (WCAG AA passes).

Color values

HEX#694BB4
RGBrgb(105, 75, 180)
HSLhsl(257, 41%, 50%)
HSVhsv(257, 58%, 71%)
CMYKcmyk(41.7%, 58.3%, 0%, 29.4%)
CIE-LABlab(40.13, 37.42, -51.63)
CIE-LCHlch(40.13, 63.76, 305.93°)
OKLaboklab(49.96% 0.062 -0.147)
OKLCHoklch(49.96% 0.16 292.9)
XYZxyz(16.5778, 11.3303, 44.4847)
Luminance0.1133 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#694BB4 #96B44B
analogous
#4B62B4 #694BB4 #9D4BB4
triadic
#694BB4 #B4694B #4BB469
tetradic
#694BB4 #B44B62 #96B44B #4BB49D
square
#694BB4 #B44B62 #96B44B #4BB49D
split-complementary
#694BB4 #B49D4B #62B44B
monochromatic
#37275E #503989 #694BB4 #8D76C6 #B1A1D8

Accessibility & contrast

On white

6.43
#694BB4 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.27
#694BB4 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #694BB4
6.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##694BB4#FFFFFF#000000##FFFFFF
##694BB41.006.433.276.43
#FFFFFF6.431.0021.001.00
#0000003.2721.001.0021.00
##FFFFFF6.431.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0760B7
Deuteranopia (green-blind)
#175DB2
Tritanopia (blue-blind)
#556278
Achromatopsia (no color)
#5F5F5F

Design tokens & code

CSS
--color: #694bb4;
/* rgb */ color: rgb(105, 75, 180);
/* oklch */ color: oklch(50.0% 0.160 292.9);
Tailwind
colors: {
  custom: {
    50: '#997ecb',
    500: '#694bb4',
    950: '#000000',
  },
}
SCSS
$custom: #694bb4;
$custom-light: #997ecb;
$custom-dark: #000000;
JSON
{
  "hex": "#694bb4",
  "rgb": {
    "r": 105,
    "g": 75,
    "b": 180
  },
  "hsl": {
    "h": 257.143,
    "s": 41.176,
    "l": 50
  },
  "oklch": {
    "l": 0.49961,
    "c": 0.15953,
    "h": 292.9
  },
  "luminance": 0.11331
}

Semantic roles & 50–950 ramp

primary
#694BB4
secondary
#B7C596
accent
#D157AE
background
#F9F7FC
surface
#F2EEF9
border
#CCC9D2
text
#0E0A13
muted
#7E7C82

Preview Lab

Preview with #694BB4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#694BB4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva