#694B97#694B97

#694B97 is a mid, vivid violet. Relative luminance 0.103; OKLCH L 48.0% C 0.121 H 300.1°. Best body text is #FFFFFF at 6.88:1 contrast (WCAG AA passes).

Color values

HEX#694B97
RGBrgb(105, 75, 151)
HSLhsl(264, 34%, 44%)
HSVhsv(264, 50%, 59%)
CMYKcmyk(30.5%, 50.3%, 0%, 40.8%)
CIE-LABlab(38.32, 29.45, -37.23)
CIE-LCHlch(38.32, 47.47, 308.34°)
OKLaboklab(48.04% 0.0607 -0.1047)
OKLCHoklch(48.04% 0.121 300.1)
XYZxyz(13.9264, 10.2697, 30.5207)
Luminance0.1027 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#694B97 #79974B
analogous
#4B5397 #694B97 #8F4B97
triadic
#694B97 #97694B #4B9769
tetradic
#694B97 #974B53 #79974B #4B978F
square
#694B97 #974B53 #79974B #4B978F
split-complementary
#694B97 #978F4B #53974B
monochromatic
#302245 #4D376E #694B97 #886AB5 #A893C9

Accessibility & contrast

On white

6.88
#694B97 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.05
#694B97 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #694B97
6.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##694B97#FFFFFF#000000##FFFFFF
##694B971.006.883.056.88
#FFFFFF6.881.0021.001.00
#0000003.0521.001.0021.00
##FFFFFF6.881.0021.001.00

Color blindness preview

Protanopia (red-blind)
#325A9A
Deuteranopia (green-blind)
#3A5A95
Tritanopia (blue-blind)
#60596A
Achromatopsia (no color)
#5A5A5A

Design tokens & code

CSS
--color: #694b97;
/* rgb */ color: rgb(105, 75, 151);
/* oklch */ color: oklch(48.0% 0.121 300.1);
Tailwind
colors: {
  custom: {
    50: '#967eb6',
    500: '#694b97',
    950: '#000000',
  },
}
SCSS
$custom: #694b97;
$custom-light: #967eb6;
$custom-dark: #000000;
JSON
{
  "hex": "#694b97",
  "rgb": {
    "r": 105,
    "g": 75,
    "b": 151
  },
  "hsl": {
    "h": 263.684,
    "s": 33.628,
    "l": 44.314
  },
  "oklch": {
    "l": 0.4804,
    "c": 0.12107,
    "h": 300.1
  },
  "luminance": 0.1027
}

Semantic roles & 50–950 ramp

primary
#694B97
secondary
#A4B688
accent
#CA5E9F
background
#F9F7FB
surface
#F2EEF6
border
#CCC9D0
text
#0E0A11
muted
#7E7C80

Preview Lab

Preview with #694B97

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#694B97 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva