#694AD7#694AD7

#694AD7 is a mid, highly saturated violet. Relative luminance 0.128; OKLCH L 52.5% C 0.205 H 287.2°. Best body text is #FFFFFF at 5.90:1 contrast (WCAG AA passes).

Color values

HEX#694AD7
RGBrgb(105, 74, 215)
HSLhsl(253, 64%, 57%)
HSVhsv(253, 66%, 84%)
CMYKcmyk(51.2%, 65.6%, 0%, 15.7%)
CIE-LABlab(42.47, 48.01, -68.17)
CIE-LCHlch(42.47, 83.37, 305.16°)
OKLaboklab(52.47% 0.0606 -0.1956)
OKLCHoklch(52.47% 0.205 287.2)
XYZxyz(20.5366, 12.8061, 65.6665)
Luminance0.1281 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#694AD7 #B8D74A
analogous
#4A72D7 #694AD7 #AF4AD7
triadic
#694AD7 #D7694A #4AD769
tetradic
#694AD7 #D74A72 #B8D74A #4AD7AF
square
#694AD7 #D74A72 #B8D74A #4AD7AF
split-complementary
#694AD7 #D7AF4A #72D74A
monochromatic
#361E88 #4929BB #694AD7 #937CE2 #BCAEED

Accessibility & contrast

On white

5.90
#694AD7 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.56
#694AD7 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #694AD7
5.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##694AD7#FFFFFF#000000##FFFFFF
##694AD71.005.903.565.90
#FFFFFF5.901.0021.001.00
#0000003.5621.001.0021.00
##FFFFFF5.901.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0068DB
Deuteranopia (green-blind)
#0060D4
Tritanopia (blue-blind)
#406D8A
Achromatopsia (no color)
#646464

Design tokens & code

CSS
--color: #694ad7;
/* rgb */ color: rgb(105, 74, 215);
/* oklch */ color: oklch(52.5% 0.205 287.2);
Tailwind
colors: {
  custom: {
    50: '#9d7ee4',
    500: '#694ad7',
    950: '#000000',
  },
}
SCSS
$custom: #694ad7;
$custom-light: #9d7ee4;
$custom-dark: #000000;
JSON
{
  "hex": "#694ad7",
  "rgb": {
    "r": 105,
    "g": 74,
    "b": 215
  },
  "hsl": {
    "h": 253.191,
    "s": 63.801,
    "l": 56.667
  },
  "oklch": {
    "l": 0.52468,
    "c": 0.20477,
    "h": 287.2
  },
  "luminance": 0.12807
}

Semantic roles & 50–950 ramp

primary
#694AD7
secondary
#CFDBA2
accent
#E741C2
background
#FAF7FE
surface
#F4EEFC
border
#CEC9D5
text
#0F0A16
muted
#7F7C84

Preview Lab

Preview with #694AD7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#694AD7 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva