#694AD3#694AD3

#694AD3 is a mid, vivid violet. Relative luminance 0.126; OKLCH L 52.1% C 0.200 H 287.8°. Best body text is #FFFFFF at 5.96:1 contrast (WCAG AA passes).

Color values

HEX	#694AD3
RGB	rgb(105, 74, 211)
HSL	hsl(254, 61%, 56%)
HSV	hsv(254, 65%, 83%)
CMYK	cmyk(50.2%, 64.9%, 0%, 17.3%)
CIE-LAB	lab(42.16, 46.85, -66.38)
CIE-LCH	lch(42.16, 81.25, 305.22°)
OKLab	oklab(52.15% 0.0611 -0.1903)
OKLCH	oklch(52.15% 0.2 287.8)
XYZ	xyz(20.0289, 12.6030, 62.9927)
Luminance	0.1260 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#694AD3 #B4D34A

analogous

#4A6FD3 #694AD3 #AE4AD3

triadic

#694AD3 #D3694A #4AD369

tetradic

#694AD3 #D34A6F #B4D34A #4AD3AE

square

#694AD3 #D34A6F #B4D34A #4AD3AE

split-complementary

#694AD3 #D3AE4A #6FD34A

monochromatic

#362083 #4B2CB4 #694AD3 #927BDF #BBACEB

Accessibility & contrast

On white

5.96

#694AD3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.52

#694AD3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #694AD3

5.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##694AD3	#FFFFFF	#000000	##FFFFFF
##694AD3	1.00	5.96	3.52	5.96
#FFFFFF	5.96	1.00	21.00	1.00
#000000	3.52	21.00	1.00	21.00
##FFFFFF	5.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0067D7

Deuteranopia (green-blind)

#0060D0

Tritanopia (blue-blind)

#436C88

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #694ad3;
/* rgb */ color: rgb(105, 74, 211);
/* oklch */ color: oklch(52.1% 0.200 287.8);

Tailwind

colors: {
  custom: {
    50: '#9d7ee1',
    500: '#694ad3',
    950: '#000000',
  },
}

SCSS

$custom: #694ad3;
$custom-light: #9d7ee1;
$custom-dark: #000000;

JSON

{
  "hex": "#694ad3",
  "rgb": {
    "r": 105,
    "g": 74,
    "b": 211
  },
  "hsl": {
    "h": 253.577,
    "s": 60.889,
    "l": 55.882
  },
  "oklch": {
    "l": 0.52146,
    "c": 0.19989,
    "h": 287.8
  },
  "luminance": 0.12604
}

Semantic roles & 50–950 ramp

primary

#694AD3

secondary

#CCD9A0

accent

#E444C0

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#0F0A15

muted

#7F7C83

Preview Lab

Preview with #694AD3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →