#694AB2#694AB2

#694AB2 is a mid, vivid violet. Relative luminance 0.111; OKLCH L 49.7% C 0.158 H 293.5°. Best body text is #FFFFFF at 6.52:1 contrast (WCAG AA passes).

Color values

HEX	#694AB2
RGB	rgb(105, 74, 178)
HSL	hsl(258, 41%, 49%)
HSV	hsv(258, 58%, 70%)
CMYK	cmyk(41%, 58.4%, 0%, 30.2%)
CIE-LAB	lab(39.77, 37.44, -51.02)
CIE-LCH	lch(39.77, 63.29, 306.27°)
OKLab	oklab(49.66% 0.0633 -0.1452)
OKLCH	oklch(49.66% 0.158 293.5)
XYZ	xyz(16.3082, 11.1148, 43.3970)
Luminance	0.1111 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#694AB2 #93B24A

analogous

#4A5FB2 #694AB2 #9D4AB2

triadic

#694AB2 #B2694A #4AB269

tetradic

#694AB2 #B24A5F #93B24A #4AB29D

square

#694AB2 #B24A5F #93B24A #4AB29D

split-complementary

#694AB2 #B29D4A #5FB24A

monochromatic

#36265C #503887 #694AB2 #8C74C5 #B09FD7

Accessibility & contrast

On white

6.52

#694AB2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.22

#694AB2 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #694AB2

6.52:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##694AB2	#FFFFFF	#000000	##FFFFFF
##694AB2	1.00	6.52	3.22	6.52
#FFFFFF	6.52	1.00	21.00	1.00
#000000	3.22	21.00	1.00	21.00
##FFFFFF	6.52	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#085FB5

Deuteranopia (green-blind)

#185CB0

Tritanopia (blue-blind)

#566177

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #694ab2;
/* rgb */ color: rgb(105, 74, 178);
/* oklch */ color: oklch(49.7% 0.158 293.5);

Tailwind

colors: {
  custom: {
    50: '#997eca',
    500: '#694ab2',
    950: '#000000',
  },
}

SCSS

$custom: #694ab2;
$custom-light: #997eca;
$custom-dark: #000000;

JSON

{
  "hex": "#694ab2",
  "rgb": {
    "r": 105,
    "g": 74,
    "b": 178
  },
  "hsl": {
    "h": 257.885,
    "s": 41.27,
    "l": 49.412
  },
  "oklch": {
    "l": 0.49655,
    "c": 0.15839,
    "h": 293.5
  },
  "luminance": 0.11115
}

Semantic roles & 50–950 ramp

primary

#694AB2

secondary

#B6C494

accent

#D157AD

background

#F9F7FC

surface

#F2EEF8

border

#CCC9D1

text

#0E0A13

muted

#7E7C82

Preview Lab

Preview with #694AB2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →