#694A97#694A97

#694A97 is a mid, vivid violet. Relative luminance 0.101; OKLCH L 47.9% C 0.123 H 300.4°. Best body text is #FFFFFF at 6.94:1 contrast (WCAG AA passes).

Color values

HEX	#694A97
RGB	rgb(105, 74, 151)
HSL	hsl(264, 34%, 44%)
HSV	hsv(264, 51%, 59%)
CMYK	cmyk(30.5%, 51%, 0%, 40.8%)
CIE-LAB	lab(38.08, 30.05, -37.61)
CIE-LCH	lch(38.08, 48.14, 308.62°)
OKLab	oklab(47.86% 0.0621 -0.1058)
OKLCH	oklch(47.86% 0.123 300.4)
XYZ	xyz(13.8591, 10.1351, 30.4983)
Luminance	0.1013 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#694A97 #78974A

analogous

#4A5297 #694A97 #904A97

triadic

#694A97 #97694A #4A9769

tetradic

#694A97 #974A52 #78974A #4A9790

square

#694A97 #974A52 #78974A #4A9790

split-complementary

#694A97 #97904A #52974A

monochromatic

#302245 #4C366E #694A97 #8869B5 #A892CA

Accessibility & contrast

On white

6.94

#694A97 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.03

#694A97 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #694A97

6.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##694A97	#FFFFFF	#000000	##FFFFFF
##694A97	1.00	6.94	3.03	6.94
#FFFFFF	6.94	1.00	21.00	1.00
#000000	3.03	21.00	1.00	21.00
##FFFFFF	6.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#31599A

Deuteranopia (green-blind)

#395995

Tritanopia (blue-blind)

#605869

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #694a97;
/* rgb */ color: rgb(105, 74, 151);
/* oklch */ color: oklch(47.9% 0.123 300.4);

Tailwind

colors: {
  custom: {
    50: '#967db6',
    500: '#694a97',
    950: '#000000',
  },
}

SCSS

$custom: #694a97;
$custom-light: #967db6;
$custom-dark: #000000;

JSON

{
  "hex": "#694a97",
  "rgb": {
    "r": 105,
    "g": 74,
    "b": 151
  },
  "hsl": {
    "h": 264.156,
    "s": 34.222,
    "l": 44.118
  },
  "oklch": {
    "l": 0.47863,
    "c": 0.12274,
    "h": 300.4
  },
  "luminance": 0.10135
}

Semantic roles & 50–950 ramp

primary

#694A97

secondary

#A3B687

accent

#CA5D9E

background

#F9F7FB

surface

#F2EEF6

border

#CCC9D0

text

#0E0A11

muted

#7E7C80

Preview Lab

Preview with #694A97

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →