#694A95#694A95

#694A95 is a mid, vivid violet. Relative luminance 0.101; OKLCH L 47.7% C 0.120 H 301.1°. Best body text is #FFFFFF at 6.97:1 contrast (WCAG AA passes).

Color values

HEX	#694A95
RGB	rgb(105, 74, 149)
HSL	hsl(265, 34%, 44%)
HSV	hsv(265, 50%, 58%)
CMYK	cmyk(29.5%, 50.3%, 0%, 41.6%)
CIE-LAB	lab(37.97, 29.52, -36.58)
CIE-LCH	lch(37.97, 47.01, 308.90°)
OKLab	oklab(47.74% 0.0619 -0.1028)
OKLCH	oklch(47.74% 0.12 301.1)
XYZ	xyz(13.6980, 10.0707, 29.6501)
Luminance	0.1007 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#694A95 #76954A

analogous

#4A5095 #694A95 #8E4A95

triadic

#694A95 #95694A #4A9569

tetradic

#694A95 #954A50 #76954A #4A958E

square

#694A95 #954A50 #76954A #4A958E

split-complementary

#694A95 #958E4A #50954A

monochromatic

#2F2143 #4C366C #694A95 #8868B4 #A891C8

Accessibility & contrast

On white

6.97

#694A95 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.01

#694A95 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #694A95

6.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##694A95	#FFFFFF	#000000	##FFFFFF
##694A95	1.00	6.97	3.01	6.97
#FFFFFF	6.97	1.00	21.00	1.00
#000000	3.01	21.00	1.00	21.00
##FFFFFF	6.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#325998

Deuteranopia (green-blind)

#3A5993

Tritanopia (blue-blind)

#615868

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #694a95;
/* rgb */ color: rgb(105, 74, 149);
/* oklch */ color: oklch(47.7% 0.120 301.1);

Tailwind

colors: {
  custom: {
    50: '#967db4',
    500: '#694a95',
    950: '#000000',
  },
}

SCSS

$custom: #694a95;
$custom-light: #967db4;
$custom-dark: #000000;

JSON

{
  "hex": "#694a95",
  "rgb": {
    "r": 105,
    "g": 74,
    "b": 149
  },
  "hsl": {
    "h": 264.8,
    "s": 33.632,
    "l": 43.725
  },
  "oklch": {
    "l": 0.4774,
    "c": 0.12006,
    "h": 301.1
  },
  "luminance": 0.10071
}

Semantic roles & 50–950 ramp

primary

#694A95

secondary

#A1B486

accent

#CA5E9D

background

#F9F7FB

surface

#F2EEF6

border

#CCC9D0

text

#0E0A11

muted

#7E7C80

Preview Lab

Preview with #694A95

Body copy rendered with the generated semantic roles for this colour.

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