#694337#694337

#694337 is a dark, muted red. Relative luminance 0.073; OKLCH L 42.3% C 0.057 H 38.3°. Best body text is #FFFFFF at 8.54:1 contrast (WCAG AA passes).

Color values

HEX	#694337
RGB	rgb(105, 67, 55)
HSL	hsl(14, 31%, 31%)
HSV	hsv(14, 48%, 41%)
CMYK	cmyk(0%, 36.2%, 47.6%, 58.8%)
CIE-LAB	lab(32.47, 14.89, 14.05)
CIE-LCH	lch(32.47, 20.47, 43.34°)
OKLab	oklab(42.34% 0.0445 0.0351)
OKLCH	oklch(42.34% 0.057 38.3)
XYZ	xyz(8.5229, 7.2941, 4.5727)
Luminance	0.0729 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#694337 #375D69

analogous

#693744 #694337 #695C37

triadic

#694337 #376943 #433769

tetradic

#694337 #446937 #375D69 #5C3769

square

#694337 #446937 #375D69 #5C3769

split-complementary

#694337 #37695C #374469

monochromatic

#19100D #412922 #694337 #915D4C #B17B6A

Accessibility & contrast

On white

8.54

#694337 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.46

#694337 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #694337

8.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##694337	#FFFFFF	#000000	##FFFFFF
##694337	1.00	8.54	2.46	8.54
#FFFFFF	8.54	1.00	21.00	1.00
#000000	2.46	21.00	1.00	21.00
##FFFFFF	8.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C4836

Deuteranopia (green-blind)

#554F37

Tritanopia (blue-blind)

#713D40

Achromatopsia (no color)

#4C4C4C

Design tokens & code

CSS

--color: #694337;
/* rgb */ color: rgb(105, 67, 55);
/* oklch */ color: oklch(42.3% 0.057 38.3);

Tailwind

colors: {
  custom: {
    50: '#96776d',
    500: '#694337',
    950: '#000000',
  },
}

SCSS

$custom: #694337;
$custom-light: #96776d;
$custom-dark: #000000;

JSON

{
  "hex": "#694337",
  "rgb": {
    "r": 105,
    "g": 67,
    "b": 55
  },
  "hsl": {
    "h": 14.4,
    "s": 31.25,
    "l": 31.373
  },
  "oklch": {
    "l": 0.42343,
    "c": 0.05668,
    "h": 38.3
  },
  "luminance": 0.07293
}

Semantic roles & 50–950 ramp

primary

#694337

secondary

#628C99

accent

#AFC760

background

#F9F7F6

surface

#F2EDEB

border

#CCC8C6

text

#0E0807

muted

#7E7B7A

Preview Lab

Preview with #694337

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →