#694024#694024
#694024 is a dark, moderate orange. Relative luminance 0.068; OKLCH L 41.4% C 0.071 H 53.8°. Best body text is #FFFFFF at 8.90:1 contrast (WCAG AA passes).
Color values
| HEX | #694024 |
|---|---|
| RGB | rgb(105, 64, 36) |
| HSL | hsl(24, 49%, 28%) |
| HSV | hsv(24, 66%, 41%) |
| CMYK | cmyk(0%, 39%, 65.7%, 58.8%) |
| CIE-LAB | lab(31.34, 14.86, 24.32) |
| CIE-LCH | lch(31.34, 28.50, 58.58°) |
| OKLab | oklab(41.37% 0.0417 0.057) |
| OKLCH | oklch(41.37% 0.071 53.8) |
| XYZ | xyz(7.9781, 6.7982, 2.5607) |
| Luminance | 0.0680 (WCAG relative) |
| Temperature | warm |
| Family | orange |
Closest named colors
Brown (survey)
#653700
ΔE00 6.77
Milk Chocolate
#7F4E1E
ΔE00 7.56
Chocolate
#7B3F00
ΔE00 8.00
Saddlebrown
#8B4513
ΔE00 8.97
Chestnut
#742802
ΔE00 9.21
Walnut
#5C4A3D
ΔE00 9.37
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#694024 #244D69
analogous
#69242A #694024 #696224
triadic
#694024 #246940 #402469
tetradic
#694024 #2A6924 #244D69 #622469
square
#694024 #2A6924 #244D69 #622469
split-complementary
#694024 #246962 #242A69
monochromatic
#170E08 #3B2414 #694024 #975C34 #C07847
Accessibility & contrast
On white
8.90
#694024 on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.36
#694024 on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #694024
8.90:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##694024 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##694024 | 1.00 | 8.90 | 2.36 | 8.90 |
| #FFFFFF | 8.90 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.36 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.90 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C4421
Deuteranopia (green-blind)
#564D24
Tritanopia (blue-blind)
#733839
Achromatopsia (no color)
#4A4A4A
Design tokens & code
CSS
--color: #694024; /* rgb */ color: rgb(105, 64, 36); /* oklch */ color: oklch(41.4% 0.071 53.8);
Tailwind
colors: {
custom: {
50: '#97755f',
500: '#694024',
950: '#000000',
},
}SCSS
$custom: #694024; $custom-light: #97755f; $custom-dark: #000000;
JSON
{
"hex": "#694024",
"rgb": {
"r": 105,
"g": 64,
"b": 36
},
"hsl": {
"h": 24.348,
"s": 48.936,
"l": 27.647
},
"oklch": {
"l": 0.41365,
"c": 0.07064,
"h": 53.8
},
"luminance": 0.06797
}Semantic roles & 50–950 ramp
primary
#694024
secondary
#4D7C9C
accent
#A1D84F
background
#F9F7F5
surface
#F2EDE9
border
#CCC8C5
text
#0E0804
muted
#7E7B79