#544040#544040

#544040 is a dark, muted red. Relative luminance 0.059; OKLCH L 39.3% C 0.028 H 18.4°. Best body text is #FFFFFF at 9.61:1 contrast (WCAG AA passes).

Color values

HEX	#544040
RGB	rgb(84, 64, 64)
HSL	hsl(0, 14%, 29%)
HSV	hsv(0, 24%, 33%)
CMYK	cmyk(0%, 23.8%, 23.8%, 67.1%)
CIE-LAB	lab(29.21, 8.68, 3.34)
CIE-LCH	lch(29.21, 9.30, 21.03°)
OKLab	oklab(39.31% 0.0265 0.0088)
OKLCH	oklch(39.31% 0.028 18.4)
XYZ	xyz(6.4150, 5.9220, 5.6547)
Luminance	0.0592 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#544040 #405454

analogous

#54404A #544040 #544A40

triadic

#544040 #405440 #404054

tetradic

#544040 #4A5440 #405454 #4A4054

square

#544040 #4A5440 #405454 #4A4054

split-complementary

#544040 #40544A #404A54

monochromatic

#110D0D #312626 #544040 #775A5A #977777

Accessibility & contrast

On white

9.61

#544040 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.18

#544040 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #544040

9.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##544040	#FFFFFF	#000000	##FFFFFF
##544040	1.00	9.61	2.18	9.61
#FFFFFF	9.61	1.00	21.00	1.00
#000000	2.18	21.00	1.00	21.00
##FFFFFF	9.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#434340

Deuteranopia (green-blind)

#484640

Tritanopia (blue-blind)

#583E40

Achromatopsia (no color)

#454545

Design tokens & code

CSS

--color: #544040;
/* rgb */ color: rgb(84, 64, 64);
/* oklch */ color: oklch(39.3% 0.028 18.4);

Tailwind

colors: {
  custom: {
    50: '#847474',
    500: '#544040',
    950: '#000000',
  },
}

SCSS

$custom: #544040;
$custom-light: #847474;
$custom-dark: #000000;

JSON

{
  "hex": "#544040",
  "rgb": {
    "r": 84,
    "g": 64,
    "b": 64
  },
  "hsl": {
    "h": 0,
    "s": 13.514,
    "l": 29.02
  },
  "oklch": {
    "l": 0.39309,
    "c": 0.02796,
    "h": 18.4
  },
  "luminance": 0.05922
}

Semantic roles & 50–950 ramp

primary

#544040

secondary

#6D8383

accent

#B6B671

background

#F8F7F7

surface

#EFEDED

border

#CAC8C8

text

#0B0808

muted

#7C7B7B

Preview Lab

Preview with #544040

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →