#4D70B0#4D70B0

#4D70B0 is a mid, moderate blue. Relative luminance 0.163; OKLCH L 54.8% C 0.108 H 261.7°. Best body text is #FFFFFF at 4.93:1 contrast (WCAG AA passes).

Color values

HEX	#4D70B0
RGB	rgb(77, 112, 176)
HSL	hsl(219, 39%, 50%)
HSV	hsv(219, 56%, 69%)
CMYK	cmyk(56.2%, 36.4%, 0%, 31%)
CIE-LAB	lab(47.36, 6.86, -37.86)
CIE-LCH	lch(47.36, 38.48, 280.27°)
OKLab	oklab(54.83% -0.0156 -0.1071)
OKLCH	oklch(54.83% 0.108 261.7)
XYZ	xyz(16.6885, 16.2994, 43.3325)
Luminance	0.1630 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#4D70B0 #B08D4D

analogous

#4DA1B0 #4D70B0 #5C4DB0

triadic

#4D70B0 #B04D70 #70B04D

tetradic

#4D70B0 #B04DA1 #B08D4D #4DB05C

square

#4D70B0 #B04DA1 #B08D4D #4DB05C

split-complementary

#4D70B0 #B05C4D #A1B04D

monochromatic

#283A5B #3A5585 #4D70B0 #7792C3 #A1B4D6

Accessibility & contrast

On white

4.93

#4D70B0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.26

#4D70B0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #4D70B0

4.93:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##4D70B0	#FFFFFF	#000000	##FFFFFF
##4D70B0	1.00	4.93	4.26	4.93
#FFFFFF	4.93	1.00	21.00	1.00
#000000	4.26	21.00	1.00	21.00
##FFFFFF	4.93	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5675B3

Deuteranopia (green-blind)

#4A6CAF

Tritanopia (blue-blind)

#0A7E88

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #4d70b0;
/* rgb */ color: rgb(77, 112, 176);
/* oklch */ color: oklch(54.8% 0.108 261.7);

Tailwind

colors: {
  custom: {
    50: '#8698c8',
    500: '#4d70b0',
    950: '#000000',
  },
}

SCSS

$custom: #4d70b0;
$custom-light: #8698c8;
$custom-dark: #000000;

JSON

{
  "hex": "#4d70b0",
  "rgb": {
    "r": 77,
    "g": 112,
    "b": 176
  },
  "hsl": {
    "h": 218.788,
    "s": 39.13,
    "l": 49.608
  },
  "oklch": {
    "l": 0.54834,
    "c": 0.10821,
    "h": 261.7
  },
  "luminance": 0.16301
}

Semantic roles & 50–950 ramp

primary

#4D70B0

secondary

#C3B396

accent

#A559CF

background

#F8F9FC

surface

#F0F2F8

border

#CBCCD1

text

#0C0D13

muted

#7D7E82

Preview Lab

Preview with #4D70B0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →