#4D101E#4D101E
#4D101E is a dark, moderate red. Relative luminance 0.020; OKLCH L 28.5% C 0.091 H 11.8°. Best body text is #FFFFFF at 14.91:1 contrast (WCAG AA passes).
Color values
| HEX | #4D101E |
|---|---|
| RGB | rgb(77, 16, 30) |
| HSL | hsl(346, 66%, 18%) |
| HSV | hsv(346, 79%, 30%) |
| CMYK | cmyk(0%, 79.2%, 61%, 69.8%) |
| CIE-LAB | lab(15.71, 29.36, 7.39) |
| CIE-LCH | lch(15.71, 30.27, 14.12°) |
| OKLab | oklab(28.49% 0.0888 0.0186) |
| OKLCH | oklch(28.49% 0.091 11.8) |
| XYZ | xyz(3.4805, 2.0426, 1.4390) |
| Luminance | 0.0204 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Burgundy (survey)
#610023
ΔE00 4.93
Dark Maroon
#3C0008
ΔE00 4.93
Maroon (survey)
#650021
ΔE00 5.60
Deep Brown
#410200
ΔE00 6.78
Dried Blood
#4B0101
ΔE00 7.61
Claret
#680018
ΔE00 7.65
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#4D101E #104D3F
analogous
#4D103C #4D101E #4D2110
triadic
#4D101E #1E4D10 #101E4D
tetradic
#4D101E #3C4D10 #104D3F #21104D
square
#4D101E #3C4D10 #104D3F #21104D
split-complementary
#4D101E #104D21 #103C4D
monochromatic
#19050A #1A050A #4D101E #801B32 #B22545
Accessibility & contrast
On white
14.91
#4D101E on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.41
#4D101E on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #4D101E
14.91:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##4D101E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##4D101E | 1.00 | 14.91 | 1.41 | 14.91 |
| #FFFFFF | 14.91 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.41 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 14.91 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#201F1E
Deuteranopia (green-blind)
#2F2C1C
Tritanopia (blue-blind)
#550316
Achromatopsia (no color)
#272727
Design tokens & code
CSS
--color: #4d101e; /* rgb */ color: rgb(77, 16, 30); /* oklch */ color: oklch(28.5% 0.091 11.8);
Tailwind
colors: {
custom: {
50: '#835459',
500: '#4d101e',
950: '#000000',
},
}SCSS
$custom: #4d101e; $custom-light: #835459; $custom-dark: #000000;
JSON
{
"hex": "#4d101e",
"rgb": {
"r": 77,
"g": 16,
"b": 30
},
"hsl": {
"h": 346.23,
"s": 65.591,
"l": 18.235
},
"oklch": {
"l": 0.2849,
"c": 0.0907,
"h": 11.8
},
"luminance": 0.02042
}Semantic roles & 50–950 ramp
primary
#4D101E
secondary
#328773
accent
#E9C23F
background
#F8F5F5
surface
#F0E8E9
border
#CBC4C5
text
#0B0303
muted
#7C7878