#4D101D#4D101D
#4D101D is a dark, moderate red. Relative luminance 0.020; OKLCH L 28.5% C 0.091 H 12.9°. Best body text is #FFFFFF at 14.92:1 contrast (WCAG AA passes).
Color values
| HEX | #4D101D |
|---|---|
| RGB | rgb(77, 16, 29) |
| HSL | hsl(347, 66%, 18%) |
| HSV | hsv(347, 79%, 30%) |
| CMYK | cmyk(0%, 79.2%, 62.3%, 69.8%) |
| CIE-LAB | lab(15.68, 29.27, 8.08) |
| CIE-LCH | lch(15.68, 30.37, 15.43°) |
| OKLab | oklab(28.46% 0.0883 0.0202) |
| OKLCH | oklch(28.46% 0.091 12.9) |
| XYZ | xyz(3.4680, 2.0376, 1.3728) |
| Luminance | 0.0204 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dark Maroon
#3C0008
ΔE00 4.73
Burgundy (survey)
#610023
ΔE00 5.02
Maroon (survey)
#650021
ΔE00 5.56
Deep Brown
#410200
ΔE00 6.38
Dried Blood
#4B0101
ΔE00 7.16
Mahogany
#4A0100
ΔE00 7.25
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#4D101D #104D40
analogous
#4D103B #4D101D #4D2110
triadic
#4D101D #1D4D10 #101D4D
tetradic
#4D101D #3B4D10 #104D40 #21104D
square
#4D101D #3B4D10 #104D40 #21104D
split-complementary
#4D101D #104D21 #103B4D
monochromatic
#19050A #1A050A #4D101D #801B30 #B22543
Accessibility & contrast
On white
14.92
#4D101D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.41
#4D101D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #4D101D
14.92:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##4D101D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##4D101D | 1.00 | 14.92 | 1.41 | 14.92 |
| #FFFFFF | 14.92 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.41 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 14.92 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#201F1D
Deuteranopia (green-blind)
#2F2C1B
Tritanopia (blue-blind)
#550315
Achromatopsia (no color)
#272727
Design tokens & code
CSS
--color: #4d101d; /* rgb */ color: rgb(77, 16, 29); /* oklch */ color: oklch(28.5% 0.091 12.9);
Tailwind
colors: {
custom: {
50: '#835458',
500: '#4d101d',
950: '#000000',
},
}SCSS
$custom: #4d101d; $custom-light: #835458; $custom-dark: #000000;
JSON
{
"hex": "#4d101d",
"rgb": {
"r": 77,
"g": 16,
"b": 29
},
"hsl": {
"h": 347.213,
"s": 65.591,
"l": 18.235
},
"oklch": {
"l": 0.28462,
"c": 0.09059,
"h": 12.9
},
"luminance": 0.02037
}Semantic roles & 50–950 ramp
primary
#4D101D
secondary
#328775
accent
#E9C43F
background
#F8F5F5
surface
#F0E8E9
border
#CBC4C5
text
#0B0303
muted
#7C7878