#4D101C#4D101C
#4D101C is a dark, moderate red. Relative luminance 0.020; OKLCH L 28.4% C 0.091 H 13.9°. Best body text is #FFFFFF at 14.93:1 contrast (WCAG AA passes).
Color values
| HEX | #4D101C |
|---|---|
| RGB | rgb(77, 16, 28) |
| HSL | hsl(348, 66%, 18%) |
| HSV | hsv(348, 79%, 30%) |
| CMYK | cmyk(0%, 79.2%, 63.6%, 69.8%) |
| CIE-LAB | lab(15.66, 29.19, 8.77) |
| CIE-LCH | lch(15.66, 30.48, 16.72°) |
| OKLab | oklab(28.44% 0.0879 0.0217) |
| OKLCH | oklch(28.44% 0.091 13.9) |
| XYZ | xyz(3.4558, 2.0327, 1.3088) |
| Luminance | 0.0203 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dark Maroon
#3C0008
ΔE00 4.56
Burgundy (survey)
#610023
ΔE00 5.16
Maroon (survey)
#650021
ΔE00 5.56
Deep Brown
#410200
ΔE00 5.98
Dried Blood
#4B0101
ΔE00 6.72
Mahogany
#4A0100
ΔE00 6.80
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#4D101C #104D41
analogous
#4D103A #4D101C #4D2210
triadic
#4D101C #1C4D10 #101C4D
tetradic
#4D101C #3A4D10 #104D41 #22104D
square
#4D101C #3A4D10 #104D41 #22104D
split-complementary
#4D101C #104D22 #103A4D
monochromatic
#190509 #1A050A #4D101C #801B2E #B22541
Accessibility & contrast
On white
14.93
#4D101C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
1.41
#4D101C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #4D101C
14.93:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##4D101C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##4D101C | 1.00 | 14.93 | 1.41 | 14.93 |
| #FFFFFF | 14.93 | 1.00 | 21.00 | 1.00 |
| #000000 | 1.41 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 14.93 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#201F1C
Deuteranopia (green-blind)
#302C1A
Tritanopia (blue-blind)
#550215
Achromatopsia (no color)
#272727
Design tokens & code
CSS
--color: #4d101c; /* rgb */ color: rgb(77, 16, 28); /* oklch */ color: oklch(28.4% 0.091 13.9);
Tailwind
colors: {
custom: {
50: '#835457',
500: '#4d101c',
950: '#000000',
},
}SCSS
$custom: #4d101c; $custom-light: #835457; $custom-dark: #000000;
JSON
{
"hex": "#4d101c",
"rgb": {
"r": 77,
"g": 16,
"b": 28
},
"hsl": {
"h": 348.197,
"s": 65.591,
"l": 18.235
},
"oklch": {
"l": 0.28435,
"c": 0.09051,
"h": 13.9
},
"luminance": 0.02032
}Semantic roles & 50–950 ramp
primary
#4D101C
secondary
#328776
accent
#E9C73F
background
#F8F5F5
surface
#F0E8E9
border
#CBC4C5
text
#0B0303
muted
#7C7878