#4940D3#4940D3

#4940D3 is a mid, highly saturated blue. Relative luminance 0.098; OKLCH L 48.1% C 0.216 H 277.2°. Best body text is #FFFFFF at 7.10:1 contrast (WCAG AA passes).

Color values

HEX	#4940D3
RGB	rgb(73, 64, 211)
HSL	hsl(244, 63%, 54%)
HSV	hsv(244, 70%, 83%)
CMYK	cmyk(65.4%, 69.7%, 0%, 17.3%)
CIE-LAB	lab(37.45, 47.59, -74.18)
CIE-LCH	lch(37.45, 88.13, 302.68°)
OKLab	oklab(48.1% 0.0272 -0.2142)
OKLCH	oklch(48.1% 0.216 277.2)
XYZ	xyz(16.3351, 9.7850, 62.6432)
Luminance	0.0979 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#4940D3 #CAD340

analogous

#4081D3 #4940D3 #9240D3

triadic

#4940D3 #D34940 #40D349

tetradic

#4940D3 #D34081 #CAD340 #40D392

square

#4940D3 #D34081 #CAD340 #40D392

split-complementary

#4940D3 #D39240 #81D340

monochromatic

#221D7C #3028AE #4940D3 #7872DE #A8A3EA

Accessibility & contrast

On white

7.10

#4940D3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.96

#4940D3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #4940D3

7.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##4940D3	#FFFFFF	#000000	##FFFFFF
##4940D3	1.00	7.10	2.96	7.10
#FFFFFF	7.10	1.00	21.00	1.00
#000000	2.96	21.00	1.00	21.00
##FFFFFF	7.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005ED7

Deuteranopia (green-blind)

#0052D0

Tritanopia (blue-blind)

#006885

Achromatopsia (no color)

#585858

Design tokens & code

CSS

--color: #4940d3;
/* rgb */ color: rgb(73, 64, 211);
/* oklch */ color: oklch(48.1% 0.216 277.2);

Tailwind

colors: {
  custom: {
    50: '#8d76e2',
    500: '#4940d3',
    950: '#000000',
  },
}

SCSS

$custom: #4940d3;
$custom-light: #8d76e2;
$custom-dark: #000000;

JSON

{
  "hex": "#4940d3",
  "rgb": {
    "r": 73,
    "g": 64,
    "b": 211
  },
  "hsl": {
    "h": 243.673,
    "s": 62.553,
    "l": 53.922
  },
  "oklch": {
    "l": 0.48103,
    "c": 0.21589,
    "h": 277.2
  },
  "luminance": 0.09786
}

Semantic roles & 50–950 ramp

primary

#4940D3

secondary

#D3D798

accent

#E642DC

background

#F9F7FE

surface

#F2EDFC

border

#CCC8D5

text

#0E0915

muted

#7E7B84

Preview Lab

Preview with #4940D3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →