#4940C4#4940C4

#4940C4 is a mid, vivid blue. Relative luminance 0.091; OKLCH L 46.7% C 0.197 H 278.6°. Best body text is #FFFFFF at 7.46:1 contrast (WCAG AA passes).

Color values

HEX	#4940C4
RGB	rgb(73, 64, 196)
HSL	hsl(244, 53%, 51%)
HSV	hsv(244, 67%, 77%)
CMYK	cmyk(62.8%, 67.3%, 0%, 23.1%)
CIE-LAB	lab(36.11, 42.79, -67.67)
CIE-LCH	lch(36.11, 80.06, 302.31°)
OKLab	oklab(46.73% 0.0294 -0.1951)
OKLCH	oklch(46.73% 0.197 278.6)
XYZ	xyz(14.5417, 9.0676, 53.1978)
Luminance	0.0907 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#4940C4 #BBC440

analogous

#4079C4 #4940C4 #8B40C4

triadic

#4940C4 #C44940 #40C449

tetradic

#4940C4 #C44079 #BBC440 #40C48B

square

#4940C4 #C44079 #BBC440 #40C48B

split-complementary

#4940C4 #C48B40 #79C440

monochromatic

#252069 #362F98 #4940C4 #766FD2 #A29EE1

Accessibility & contrast

On white

7.46

#4940C4 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.81

#4940C4 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #4940C4

7.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##4940C4	#FFFFFF	#000000	##FFFFFF
##4940C4	1.00	7.46	2.81	7.46
#FFFFFF	7.46	1.00	21.00	1.00
#000000	2.81	21.00	1.00	21.00
##FFFFFF	7.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005AC8

Deuteranopia (green-blind)

#0050C1

Tritanopia (blue-blind)

#00637D

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #4940c4;
/* rgb */ color: rgb(73, 64, 196);
/* oklch */ color: oklch(46.7% 0.197 278.6);

Tailwind

colors: {
  custom: {
    50: '#8a76d7',
    500: '#4940c4',
    950: '#000000',
  },
}

SCSS

$custom: #4940c4;
$custom-light: #8a76d7;
$custom-dark: #000000;

JSON

{
  "hex": "#4940c4",
  "rgb": {
    "r": 73,
    "g": 64,
    "b": 196
  },
  "hsl": {
    "h": 244.091,
    "s": 52.8,
    "l": 50.98
  },
  "oklch": {
    "l": 0.4673,
    "c": 0.19731,
    "h": 278.6
  },
  "luminance": 0.09069
}

Semantic roles & 50–950 ramp

primary

#4940C4

secondary

#C9CD93

accent

#DC4CD2

background

#F9F7FD

surface

#F1EDFA

border

#CBC8D3

text

#0D0815

muted

#7E7B83

Preview Lab

Preview with #4940C4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →