#4940BA#4940BA

#4940BA is a mid, vivid blue. Relative luminance 0.086; OKLCH L 45.8% C 0.185 H 279.5°. Best body text is #FFFFFF at 7.70:1 contrast (WCAG AA passes).

Color values

HEX	#4940BA
RGB	rgb(73, 64, 186)
HSL	hsl(244, 49%, 49%)
HSV	hsv(244, 66%, 73%)
CMYK	cmyk(60.8%, 65.6%, 0%, 27.1%)
CIE-LAB	lab(35.26, 39.56, -63.21)
CIE-LCH	lch(35.26, 74.57, 302.04°)
OKLab	oklab(45.85% 0.0306 -0.182)
OKLCH	oklch(45.85% 0.185 279.5)
XYZ	xyz(13.4412, 8.6274, 47.4018)
Luminance	0.0863 (WCAG relative)
Temperature	cool
Family	blue

Closest named colors

Ocean Blue

#4F42B5

ΔE00 1.21

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#4940BA #B1BA40

analogous

#4074BA #4940BA #8640BA

triadic

#4940BA #BA4940 #40BA49

tetradic

#4940BA #BA4074 #B1BA40 #40BA86

square

#4940BA #BA4074 #B1BA40 #40BA86

split-complementary

#4940BA #BA8640 #74BA40

monochromatic

#25215F #37308C #4940BA #726BCC #9E99DC

Accessibility & contrast

On white

7.70

#4940BA on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.73

#4940BA on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #4940BA

7.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##4940BA	#FFFFFF	#000000	##FFFFFF
##4940BA	1.00	7.70	2.73	7.70
#FFFFFF	7.70	1.00	21.00	1.00
#000000	2.73	21.00	1.00	21.00
##FFFFFF	7.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0058BE

Deuteranopia (green-blind)

#004EB8

Tritanopia (blue-blind)

#005F77

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #4940ba;
/* rgb */ color: rgb(73, 64, 186);
/* oklch */ color: oklch(45.8% 0.185 279.5);

Tailwind

colors: {
  custom: {
    50: '#8876d0',
    500: '#4940ba',
    950: '#000000',
  },
}

SCSS

$custom: #4940ba;
$custom-light: #8876d0;
$custom-dark: #000000;

JSON

{
  "hex": "#4940ba",
  "rgb": {
    "r": 73,
    "g": 64,
    "b": 186
  },
  "hsl": {
    "h": 244.426,
    "s": 48.8,
    "l": 49.02
  },
  "oklch": {
    "l": 0.45846,
    "c": 0.18458,
    "h": 279.5
  },
  "luminance": 0.08628
}

Semantic roles & 50–950 ramp

primary

#4940BA

secondary

#C3C88E

accent

#D84FCE

background

#F8F7FC

surface

#F0EDF9

border

#CBC8D2

text

#0D0814

muted

#7D7B82

Preview Lab

Preview with #4940BA

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →