#49196B#49196B

#49196B is a dark, vivid violet. Relative luminance 0.032; OKLCH L 33.4% C 0.136 H 307.1°. Best body text is #FFFFFF at 12.85:1 contrast (WCAG AA passes).

Color values

HEX	#49196B
RGB	rgb(73, 25, 107)
HSL	hsl(275, 62%, 26%)
HSV	hsv(275, 77%, 42%)
CMYK	cmyk(31.8%, 76.6%, 0%, 58%)
CIE-LAB	lab(20.73, 37.97, -38.14)
CIE-LCH	lch(20.73, 53.82, 314.87°)
OKLab	oklab(33.35% 0.0821 -0.1083)
OKLCH	oklch(33.35% 0.136 307.1)
XYZ	xyz(5.7486, 3.1733, 14.2167)
Luminance	0.0317 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#49196B #3B6B19

analogous

#20196B #49196B #6B1964

triadic

#49196B #6B4919 #196B49

tetradic

#49196B #6B2019 #3B6B19 #19646B

square

#49196B #6B2019 #3B6B19 #19646B

split-complementary

#49196B #646B19 #196B20

monochromatic

#110619 #270D39 #49196B #6B259D #8D30CE

Accessibility & contrast

On white

12.85

#49196B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.63

#49196B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #49196B

12.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##49196B	#FFFFFF	#000000	##FFFFFF
##49196B	1.00	12.85	1.63	12.85
#FFFFFF	12.85	1.00	21.00	1.00
#000000	1.63	21.00	1.00	21.00
##FFFFFF	12.85	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00306D

Deuteranopia (green-blind)

#003269

Tritanopia (blue-blind)

#432C40

Achromatopsia (no color)

#323232

Design tokens & code

CSS

--color: #49196b;
/* rgb */ color: rgb(73, 25, 107);
/* oklch */ color: oklch(33.4% 0.136 307.1);

Tailwind

colors: {
  custom: {
    50: '#805b96',
    500: '#49196b',
    950: '#000000',
  },
}

SCSS

$custom: #49196b;
$custom-light: #805b96;
$custom-dark: #000000;

JSON

{
  "hex": "#49196b",
  "rgb": {
    "r": 73,
    "g": 25,
    "b": 107
  },
  "hsl": {
    "h": 275.122,
    "s": 62.121,
    "l": 25.882
  },
  "oklch": {
    "l": 0.33354,
    "c": 0.13588,
    "h": 307.1
  },
  "luminance": 0.03173
}

Semantic roles & 50–950 ramp

primary

#49196B

secondary

#68A13F

accent

#E54386

background

#F8F5F9

surface

#EFE9F2

border

#CAC5CC

text

#0A040D

muted

#7C797E

Preview Lab

Preview with #49196B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →