#491240#491240

#491240 is a dark, moderate purple. Relative luminance 0.022; OKLCH L 29.4% C 0.102 H 335.1°. Best body text is #FFFFFF at 14.54:1 contrast (WCAG AA passes).

Color values

HEX	#491240
RGB	rgb(73, 18, 64)
HSL	hsl(310, 60%, 18%)
HSV	hsv(310, 75%, 29%)
CMYK	cmyk(0%, 75.3%, 12.3%, 71.4%)
CIE-LAB	lab(16.60, 31.78, -15.76)
CIE-LCH	lch(16.60, 35.48, 333.62°)
OKLab	oklab(29.44% 0.0926 -0.043)
OKLCH	oklch(29.44% 0.102 335.1)
XYZ	xyz(3.8894, 2.2196, 5.0731)
Luminance	0.0222 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#491240 #12491B

analogous

#361249 #491240 #491224

triadic

#491240 #404912 #124049

tetradic

#491240 #493612 #12491B #122449

square

#491240 #493612 #12491B #122449

split-complementary

#491240 #244912 #124936

monochromatic

#190616 #190616 #491240 #7A1E6B #AB2A96

Accessibility & contrast

On white

14.54

#491240 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.44

#491240 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #491240

14.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##491240	#FFFFFF	#000000	##FFFFFF
##491240	1.00	14.54	1.44	14.54
#FFFFFF	14.54	1.00	21.00	1.00
#000000	1.44	21.00	1.00	21.00
##FFFFFF	14.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#122441

Deuteranopia (green-blind)

#242C3F

Tritanopia (blue-blind)

#4D1627

Achromatopsia (no color)

#292929

Design tokens & code

CSS

--color: #491240;
/* rgb */ color: rgb(73, 18, 64);
/* oklch */ color: oklch(29.4% 0.102 335.1);

Tailwind

colors: {
  custom: {
    50: '#7e5575',
    500: '#491240',
    950: '#000000',
  },
}

SCSS

$custom: #491240;
$custom-light: #7e5575;
$custom-dark: #000000;

JSON

{
  "hex": "#491240",
  "rgb": {
    "r": 73,
    "g": 18,
    "b": 64
  },
  "hsl": {
    "h": 309.818,
    "s": 60.44,
    "l": 17.843
  },
  "oklch": {
    "l": 0.29444,
    "c": 0.1021,
    "h": 335.1
  },
  "luminance": 0.02219
}

Semantic roles & 50–950 ramp

primary

#491240

secondary

#358241

accent

#E45E44

background

#F7F5F7

surface

#EEE9ED

border

#C9C5C8

text

#0A0308

muted

#7C787B

Preview Lab

Preview with #491240

Body copy rendered with the generated semantic roles for this colour.

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