#491014#491014

#491014 is a dark, moderate red. Relative luminance 0.018; OKLCH L 27.4% C 0.086 H 21.1°. Best body text is #FFFFFF at 15.36:1 contrast (WCAG AA passes).

Color values

HEX	#491014
RGB	rgb(73, 16, 20)
HSL	hsl(356, 64%, 17%)
HSV	hsv(356, 78%, 29%)
CMYK	cmyk(0%, 78.1%, 72.6%, 71.4%)
CIE-LAB	lab(14.61, 27.10, 12.96)
CIE-LCH	lch(14.61, 30.04, 25.56°)
OKLab	oklab(27.44% 0.08 0.0309)
OKLCH	oklch(27.44% 0.086 21.1)
XYZ	xyz(3.0595, 1.8380, 0.8554)
Luminance	0.0184 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#491014 #104945

analogous

#491031 #491014 #492810

triadic

#491014 #144910 #101449

tetradic

#491014 #314910 #104945 #281049

square

#491014 #314910 #104945 #281049

split-complementary

#491014 #104928 #103149

monochromatic

#190607 #190607 #491014 #7B1B22 #AD2630

Accessibility & contrast

On white

15.36

#491014 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.37

#491014 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #491014

15.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##491014	#FFFFFF	#000000	##FFFFFF
##491014	1.00	15.36	1.37	15.36
#FFFFFF	15.36	1.00	21.00	1.00
#000000	1.37	21.00	1.00	21.00
##FFFFFF	15.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#201D14

Deuteranopia (green-blind)

#2E2912

Tritanopia (blue-blind)

#510212

Achromatopsia (no color)

#252525

Design tokens & code

CSS

--color: #491014;
/* rgb */ color: rgb(73, 16, 20);
/* oklch */ color: oklch(27.4% 0.086 21.1);

Tailwind

colors: {
  custom: {
    50: '#815351',
    500: '#491014',
    950: '#000000',
  },
}

SCSS

$custom: #491014;
$custom-light: #815351;
$custom-dark: #000000;

JSON

{
  "hex": "#491014",
  "rgb": {
    "r": 73,
    "g": 16,
    "b": 20
  },
  "hsl": {
    "h": 355.789,
    "s": 64.045,
    "l": 17.451
  },
  "oklch": {
    "l": 0.27441,
    "c": 0.08579,
    "h": 21.1
  },
  "luminance": 0.01838
}

Semantic roles & 50–950 ramp

primary

#491014

secondary

#32837D

accent

#E7DB41

background

#F8F4F4

surface

#EFE7E7

border

#CAC3C3

text

#0B0202

muted

#7C7878

Preview Lab

Preview with #491014

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →