#490F4F#490F4F

#490F4F is a dark, moderate purple. Relative luminance 0.023; OKLCH L 30.1% C 0.120 H 323.8°. Best body text is #FFFFFF at 14.34:1 contrast (WCAG AA passes).

Color values

HEX	#490F4F
RGB	rgb(73, 15, 79)
HSL	hsl(294, 68%, 18%)
HSV	hsv(294, 81%, 31%)
CMYK	cmyk(7.6%, 81%, 0%, 69%)
CIE-LAB	lab(17.10, 35.91, -25.34)
CIE-LCH	lch(17.10, 43.95, 324.79°)
OKLab	oklab(30.1% 0.0967 -0.0707)
OKLCH	oklch(30.1% 0.12 323.8)
XYZ	xyz(4.3296, 2.3229, 7.6159)
Luminance	0.0232 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#490F4F #154F0F

analogous

#290F4F #490F4F #4F0F35

triadic

#490F4F #4F490F #0F4F49

tetradic

#490F4F #4F290F #154F0F #0F354F

square

#490F4F #4F290F #154F0F #0F354F

split-complementary

#490F4F #354F0F #0F4F29

monochromatic

#18051A #19051C #490F4F #791982 #A823B6

Accessibility & contrast

On white

14.34

#490F4F on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.46

#490F4F on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490F4F

14.34:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##490F4F	#FFFFFF	#000000	##FFFFFF
##490F4F	1.00	14.34	1.46	14.34
#FFFFFF	14.34	1.00	21.00	1.00
#000000	1.46	21.00	1.00	21.00
##FFFFFF	14.34	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#002651

Deuteranopia (green-blind)

#1B2C4D

Tritanopia (blue-blind)

#4A1B2E

Achromatopsia (no color)

#2A2A2A

Design tokens & code

CSS

--color: #490f4f;
/* rgb */ color: rgb(73, 15, 79);
/* oklch */ color: oklch(30.1% 0.120 323.8);

Tailwind

colors: {
  custom: {
    50: '#7e5581',
    500: '#490f4f',
    950: '#000000',
  },
}

SCSS

$custom: #490f4f;
$custom-light: #7e5581;
$custom-dark: #000000;

JSON

{
  "hex": "#490f4f",
  "rgb": {
    "r": 73,
    "g": 15,
    "b": 79
  },
  "hsl": {
    "h": 294.375,
    "s": 68.085,
    "l": 18.431
  },
  "oklch": {
    "l": 0.30105,
    "c": 0.11976,
    "h": 323.8
  },
  "luminance": 0.02323
}

Semantic roles & 50–950 ramp

primary

#490F4F

secondary

#398931

accent

#EB3D4D

background

#F7F5F7

surface

#EEE9EE

border

#C9C5C9

text

#0A030A

muted

#7C787C

Preview Lab

Preview with #490F4F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →