#490F4D#490F4D

#490F4D is a dark, moderate purple. Relative luminance 0.023; OKLCH L 30.0% C 0.118 H 325.2°. Best body text is #FFFFFF at 14.40:1 contrast (WCAG AA passes).

Color values

HEX	#490F4D
RGB	rgb(73, 15, 77)
HSL	hsl(296, 67%, 18%)
HSV	hsv(296, 81%, 30%)
CMYK	cmyk(5.2%, 80.5%, 0%, 69.8%)
CIE-LAB	lab(16.96, 35.50, -24.19)
CIE-LCH	lch(16.96, 42.96, 325.73°)
OKLab	oklab(29.96% 0.0968 -0.0673)
OKLCH	oklch(29.96% 0.118 325.2)
XYZ	xyz(4.2579, 2.2942, 7.2383)
Luminance	0.0229 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#490F4D #134D0F

analogous

#2A0F4D #490F4D #4D0F32

triadic

#490F4D #4D490F #0F4D49

tetradic

#490F4D #4D2A0F #134D0F #0F324D

square

#490F4D #4D2A0F #134D0F #0F324D

split-complementary

#490F4D #324D0F #0F4D2A

monochromatic

#18051A #18051A #490F4D #7A1980 #AA23B3

Accessibility & contrast

On white

14.40

#490F4D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.46

#490F4D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490F4D

14.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##490F4D	#FFFFFF	#000000	##FFFFFF
##490F4D	1.00	14.40	1.46	14.40
#FFFFFF	14.40	1.00	21.00	1.00
#000000	1.46	21.00	1.00	21.00
##FFFFFF	14.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00254F

Deuteranopia (green-blind)

#1C2C4C

Tritanopia (blue-blind)

#4B1A2D

Achromatopsia (no color)

#2A2A2A

Design tokens & code

CSS

--color: #490f4d;
/* rgb */ color: rgb(73, 15, 77);
/* oklch */ color: oklch(30.0% 0.118 325.2);

Tailwind

colors: {
  custom: {
    50: '#7e557f',
    500: '#490f4d',
    950: '#000000',
  },
}

SCSS

$custom: #490f4d;
$custom-light: #7e557f;
$custom-dark: #000000;

JSON

{
  "hex": "#490f4d",
  "rgb": {
    "r": 73,
    "g": 15,
    "b": 77
  },
  "hsl": {
    "h": 296.129,
    "s": 67.391,
    "l": 18.039
  },
  "oklch": {
    "l": 0.29964,
    "c": 0.1179,
    "h": 325.2
  },
  "luminance": 0.02294
}

Semantic roles & 50–950 ramp

primary

#490F4D

secondary

#368731

accent

#EA3E49

background

#F7F5F7

surface

#EEE9EE

border

#C9C5C9

text

#0A030A

muted

#7C787C

Preview Lab

Preview with #490F4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →