#490F44#490F44

#490F44 is a dark, moderate purple. Relative luminance 0.022; OKLCH L 29.4% C 0.110 H 331.8°. Best body text is #FFFFFF at 14.63:1 contrast (WCAG AA passes).

Color values

HEX#490F44
RGBrgb(73, 15, 68)
HSLhsl(305, 66%, 17%)
HSVhsv(305, 79%, 29%)
CMYKcmyk(0%, 79.5%, 6.8%, 71.4%)
CIE-LABlab(16.38, 33.78, -18.89)
CIE-LCHlch(16.38, 38.70, 330.78°)
OKLaboklab(29.36% 0.0967 -0.0519)
OKLCHoklch(29.36% 0.11 331.8)
XYZxyz(3.9619, 2.1758, 5.6790)
Luminance0.0217 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#490F44 #0F4914
analogous
#310F49 #490F44 #490F27
triadic
#490F44 #44490F #0F4449
tetradic
#490F44 #49310F #0F4914 #0F2749
square
#490F44 #49310F #0F4914 #0F2749
split-complementary
#490F44 #27490F #0F4931
monochromatic
#190518 #190518 #490F44 #7C1973 #AF24A3

Accessibility & contrast

On white

14.63
#490F44 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.44
#490F44 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490F44
14.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##490F44#FFFFFF#000000##FFFFFF
##490F441.0014.631.4414.63
#FFFFFF14.631.0021.001.00
#0000001.4421.001.0021.00
##FFFFFF14.631.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0B2345
Deuteranopia (green-blind)
#212B43
Tritanopia (blue-blind)
#4C1528
Achromatopsia (no color)
#292929

Design tokens & code

CSS
--color: #490f44;
/* rgb */ color: rgb(73, 15, 68);
/* oklch */ color: oklch(29.4% 0.110 331.8);
Tailwind
colors: {
  custom: {
    50: '#7e5478',
    500: '#490f44',
    950: '#000000',
  },
}
SCSS
$custom: #490f44;
$custom-light: #7e5478;
$custom-dark: #000000;
JSON
{
  "hex": "#490f44",
  "rgb": {
    "r": 73,
    "g": 15,
    "b": 68
  },
  "hsl": {
    "h": 305.172,
    "s": 65.909,
    "l": 17.255
  },
  "oklch": {
    "l": 0.29364,
    "c": 0.10977,
    "h": 331.8
  },
  "luminance": 0.02175
}

Semantic roles & 50–950 ramp

primary
#490F44
secondary
#308338
accent
#E94E3F
background
#F7F5F7
surface
#EEE9ED
border
#C9C5C8
text
#0A0309
muted
#7C787B

Preview Lab

Preview with #490F44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#490F44 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva