#490E66#490E66

#490E66 is a dark, vivid purple. Relative luminance 0.027; OKLCH L 31.8% C 0.143 H 310.9°. Best body text is #FFFFFF at 13.65:1 contrast (WCAG AA passes).

Color values

HEX#490E66
RGBrgb(73, 14, 102)
HSLhsl(280, 76%, 23%)
HSVhsv(280, 86%, 40%)
CMYKcmyk(28.4%, 86.3%, 0%, 60%)
CIE-LABlab(18.76, 41.24, -38.07)
CIE-LCHlch(18.76, 56.12, 317.29°)
OKLaboklab(31.84% 0.0936 -0.108)
OKLCHoklch(31.84% 0.143 310.9)
XYZxyz(5.3025, 2.6900, 12.8077)
Luminance0.0269 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#490E66 #2B660E
analogous
#1D0E66 #490E66 #660E57
triadic
#490E66 #66490E #0E6649
tetradic
#490E66 #661D0E #2B660E #0E5766
square
#490E66 #661D0E #2B660E #0E5766
split-complementary
#490E66 #57660E #0E661D
monochromatic
#13041B #220730 #490E66 #70159C #961DD2

Accessibility & contrast

On white

13.65
#490E66 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.54
#490E66 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490E66
13.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##490E66#FFFFFF#000000##FFFFFF
##490E661.0013.651.5413.65
#FFFFFF13.651.0021.001.00
#0000001.5421.001.0021.00
##FFFFFF13.651.0021.001.00

Color blindness preview

Protanopia (red-blind)
#002B68
Deuteranopia (green-blind)
#002F64
Tritanopia (blue-blind)
#45253B
Achromatopsia (no color)
#2E2E2E

Design tokens & code

CSS
--color: #490e66;
/* rgb */ color: rgb(73, 14, 102);
/* oklch */ color: oklch(31.8% 0.143 310.9);
Tailwind
colors: {
  custom: {
    50: '#805692',
    500: '#490e66',
    950: '#000000',
  },
}
SCSS
$custom: #490e66;
$custom-light: #805692;
$custom-dark: #000000;
JSON
{
  "hex": "#490e66",
  "rgb": {
    "r": 73,
    "g": 14,
    "b": 102
  },
  "hsl": {
    "h": 280.227,
    "s": 75.862,
    "l": 22.745
  },
  "oklch": {
    "l": 0.31839,
    "c": 0.14293,
    "h": 310.9
  },
  "luminance": 0.0269
}

Semantic roles & 50–950 ramp

primary
#490E66
secondary
#559F31
accent
#F23574
background
#F8F5F9
surface
#EFE9F1
border
#CAC5CB
text
#0B030D
muted
#7C787E

Preview Lab

Preview with #490E66

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#490E66 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva