#490E4D#490E4D

#490E4D is a dark, moderate purple. Relative luminance 0.023; OKLCH L 29.9% C 0.119 H 325.2°. Best body text is #FFFFFF at 14.45:1 contrast (WCAG AA passes).

Color values

HEX	#490E4D
RGB	rgb(73, 14, 77)
HSL	hsl(296, 69%, 18%)
HSV	hsv(296, 82%, 30%)
CMYK	cmyk(5.2%, 81.8%, 0%, 69.8%)
CIE-LAB	lab(16.83, 35.88, -24.40)
CIE-LCH	lch(16.83, 43.39, 325.78°)
OKLab	oklab(29.87% 0.0978 -0.0679)
OKLCH	oklch(29.87% 0.119 325.2)
XYZ	xyz(4.2441, 2.2666, 7.2337)
Luminance	0.0227 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#490E4D #124D0E

analogous

#290E4D #490E4D #4D0E32

triadic

#490E4D #4D490E #0E4D49

tetradic

#490E4D #4D290E #124D0E #0E324D

square

#490E4D #4D290E #124D0E #0E324D

split-complementary

#490E4D #324D0E #0E4D29

monochromatic

#19051A #19051A #490E4D #7A1781 #AB21B5

Accessibility & contrast

On white

14.45

#490E4D on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.45

#490E4D on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490E4D

14.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##490E4D	#FFFFFF	#000000	##FFFFFF
##490E4D	1.00	14.45	1.45	14.45
#FFFFFF	14.45	1.00	21.00	1.00
#000000	1.45	21.00	1.00	21.00
##FFFFFF	14.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00254F

Deuteranopia (green-blind)

#1C2C4B

Tritanopia (blue-blind)

#4B192D

Achromatopsia (no color)

#2A2A2A

Design tokens & code

CSS

--color: #490e4d;
/* rgb */ color: rgb(73, 14, 77);
/* oklch */ color: oklch(29.9% 0.119 325.2);

Tailwind

colors: {
  custom: {
    50: '#7e547f',
    500: '#490e4d',
    950: '#000000',
  },
}

SCSS

$custom: #490e4d;
$custom-light: #7e547f;
$custom-dark: #000000;

JSON

{
  "hex": "#490e4d",
  "rgb": {
    "r": 73,
    "g": 14,
    "b": 77
  },
  "hsl": {
    "h": 296.19,
    "s": 69.231,
    "l": 17.843
  },
  "oklch": {
    "l": 0.29869,
    "c": 0.11911,
    "h": 325.2
  },
  "luminance": 0.02266
}

Semantic roles & 50–950 ramp

primary

#490E4D

secondary

#35882F

accent

#EC3C47

background

#F7F5F7

surface

#EEE9EE

border

#C9C5C9

text

#0A030A

muted

#7C787C

Preview Lab

Preview with #490E4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →