#490E44#490E44

#490E44 is a dark, moderate purple. Relative luminance 0.021; OKLCH L 29.3% C 0.111 H 331.8°. Best body text is #FFFFFF at 14.69:1 contrast (WCAG AA passes).

Color values

HEX	#490E44
RGB	rgb(73, 14, 68)
HSL	hsl(305, 68%, 17%)
HSV	hsv(305, 81%, 29%)
CMYK	cmyk(0%, 80.8%, 6.8%, 71.4%)
CIE-LAB	lab(16.25, 34.17, -19.11)
CIE-LCH	lch(16.25, 39.15, 330.79°)
OKLab	oklab(29.27% 0.0978 -0.0526)
OKLCH	oklch(29.27% 0.111 331.8)
XYZ	xyz(3.9481, 2.1482, 5.6744)
Luminance	0.0215 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#490E44 #0E4913

analogous

#310E49 #490E44 #490E27

triadic

#490E44 #44490E #0E4449

tetradic

#490E44 #49310E #0E4913 #0E2749

square

#490E44 #49310E #0E4913 #0E2749

split-complementary

#490E44 #27490E #0E4931

monochromatic

#1A0518 #1A0518 #490E44 #7C1874 #B022A4

Accessibility & contrast

On white

14.69

#490E44 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.43

#490E44 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490E44

14.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##490E44	#FFFFFF	#000000	##FFFFFF
##490E44	1.00	14.69	1.43	14.69
#FFFFFF	14.69	1.00	21.00	1.00
#000000	1.43	21.00	1.00	21.00
##FFFFFF	14.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0A2345

Deuteranopia (green-blind)

#212B43

Tritanopia (blue-blind)

#4C1528

Achromatopsia (no color)

#282828

Design tokens & code

CSS

--color: #490e44;
/* rgb */ color: rgb(73, 14, 68);
/* oklch */ color: oklch(29.3% 0.111 331.8);

Tailwind

colors: {
  custom: {
    50: '#7e5478',
    500: '#490e44',
    950: '#000000',
  },
}

SCSS

$custom: #490e44;
$custom-light: #7e5478;
$custom-dark: #000000;

JSON

{
  "hex": "#490e44",
  "rgb": {
    "r": 73,
    "g": 14,
    "b": 68
  },
  "hsl": {
    "h": 305.085,
    "s": 67.816,
    "l": 17.059
  },
  "oklch": {
    "l": 0.29265,
    "c": 0.11107,
    "h": 331.8
  },
  "luminance": 0.02148
}

Semantic roles & 50–950 ramp

primary

#490E44

secondary

#2F8436

accent

#EB4C3D

background

#F7F5F7

surface

#EEE9ED

border

#C9C5C8

text

#0A0309

muted

#7C787B

Preview Lab

Preview with #490E44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →