#490D4A#490D4A

#490D4A is a dark, moderate purple. Relative luminance 0.022; OKLCH L 29.6% C 0.118 H 327.3°. Best body text is #FFFFFF at 14.59:1 contrast (WCAG AA passes).

Color values

HEX	#490D4A
RGB	rgb(73, 13, 74)
HSL	hsl(299, 70%, 17%)
HSV	hsv(299, 82%, 29%)
CMYK	cmyk(1.4%, 82.4%, 0%, 71%)
CIE-LAB	lab(16.50, 35.67, -22.86)
CIE-LCH	lch(16.50, 42.37, 327.34°)
OKLab	oklab(29.57% 0.099 -0.0635)
OKLCH	oklch(29.57% 0.118 327.3)
XYZ	xyz(4.1275, 2.1990, 6.6843)
Luminance	0.0220 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#490D4A #0E4A0D

analogous

#2B0D4A #490D4A #4A0D2D

triadic

#490D4A #4A490D #0D4A49

tetradic

#490D4A #4A2B0D #0E4A0D #0D2D4A

square

#490D4A #4A2B0D #0E4A0D #0D2D4A

split-complementary

#490D4A #2D4A0D #0D4A2B

monochromatic

#1A051A #1A051A #490D4A #7C167E #B01FB2

Accessibility & contrast

On white

14.59

#490D4A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.44

#490D4A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490D4A

14.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##490D4A	#FFFFFF	#000000	##FFFFFF
##490D4A	1.00	14.59	1.44	14.59
#FFFFFF	14.59	1.00	21.00	1.00
#000000	1.44	21.00	1.00	21.00
##FFFFFF	14.59	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#01244C

Deuteranopia (green-blind)

#1D2B49

Tritanopia (blue-blind)

#4B172B

Achromatopsia (no color)

#292929

Design tokens & code

CSS

--color: #490d4a;
/* rgb */ color: rgb(73, 13, 74);
/* oklch */ color: oklch(29.6% 0.118 327.3);

Tailwind

colors: {
  custom: {
    50: '#7e547d',
    500: '#490d4a',
    950: '#000000',
  },
}

SCSS

$custom: #490d4a;
$custom-light: #7e547d;
$custom-dark: #000000;

JSON

{
  "hex": "#490d4a",
  "rgb": {
    "r": 73,
    "g": 13,
    "b": 74
  },
  "hsl": {
    "h": 299.016,
    "s": 70.115,
    "l": 17.059
  },
  "oklch": {
    "l": 0.29569,
    "c": 0.11756,
    "h": 327.3
  },
  "luminance": 0.02199
}

Semantic roles & 50–950 ramp

primary

#490D4A

secondary

#2F852E

accent

#ED3B3E

background

#F7F5F7

surface

#EEE9EE

border

#C9C5C9

text

#0A0309

muted

#7C787B

Preview Lab

Preview with #490D4A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →