#490D4A#490D4A

#490D4A is a dark, moderate purple. Relative luminance 0.022; OKLCH L 29.6% C 0.118 H 327.3°. Best body text is #FFFFFF at 14.59:1 contrast (WCAG AA passes).

Color values

HEX#490D4A
RGBrgb(73, 13, 74)
HSLhsl(299, 70%, 17%)
HSVhsv(299, 82%, 29%)
CMYKcmyk(1.4%, 82.4%, 0%, 71%)
CIE-LABlab(16.50, 35.67, -22.86)
CIE-LCHlch(16.50, 42.37, 327.34°)
OKLaboklab(29.57% 0.099 -0.0635)
OKLCHoklch(29.57% 0.118 327.3)
XYZxyz(4.1275, 2.1990, 6.6843)
Luminance0.0220 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#490D4A #0E4A0D
analogous
#2B0D4A #490D4A #4A0D2D
triadic
#490D4A #4A490D #0D4A49
tetradic
#490D4A #4A2B0D #0E4A0D #0D2D4A
square
#490D4A #4A2B0D #0E4A0D #0D2D4A
split-complementary
#490D4A #2D4A0D #0D4A2B
monochromatic
#1A051A #1A051A #490D4A #7C167E #B01FB2

Accessibility & contrast

On white

14.59
#490D4A on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.44
#490D4A on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490D4A
14.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##490D4A#FFFFFF#000000##FFFFFF
##490D4A1.0014.591.4414.59
#FFFFFF14.591.0021.001.00
#0000001.4421.001.0021.00
##FFFFFF14.591.0021.001.00

Color blindness preview

Protanopia (red-blind)
#01244C
Deuteranopia (green-blind)
#1D2B49
Tritanopia (blue-blind)
#4B172B
Achromatopsia (no color)
#292929

Design tokens & code

CSS
--color: #490d4a;
/* rgb */ color: rgb(73, 13, 74);
/* oklch */ color: oklch(29.6% 0.118 327.3);
Tailwind
colors: {
  custom: {
    50: '#7e547d',
    500: '#490d4a',
    950: '#000000',
  },
}
SCSS
$custom: #490d4a;
$custom-light: #7e547d;
$custom-dark: #000000;
JSON
{
  "hex": "#490d4a",
  "rgb": {
    "r": 73,
    "g": 13,
    "b": 74
  },
  "hsl": {
    "h": 299.016,
    "s": 70.115,
    "l": 17.059
  },
  "oklch": {
    "l": 0.29569,
    "c": 0.11756,
    "h": 327.3
  },
  "luminance": 0.02199
}

Semantic roles & 50–950 ramp

primary
#490D4A
secondary
#2F852E
accent
#ED3B3E
background
#F7F5F7
surface
#EEE9EE
border
#C9C5C9
text
#0A0309
muted
#7C787B

Preview Lab

Preview with #490D4A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#490D4A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva