#490C43#490C43

#490C43 is a dark, moderate purple. Relative luminance 0.021; OKLCH L 29.0% C 0.113 H 332.5°. Best body text is #FFFFFF at 14.82:1 contrast (WCAG AA passes).

Color values

HEX#490C43
RGBrgb(73, 12, 67)
HSLhsl(306, 72%, 17%)
HSVhsv(306, 84%, 29%)
CMYKcmyk(0%, 83.6%, 8.2%, 71.4%)
CIE-LABlab(15.93, 34.73, -18.91)
CIE-LCHlch(15.93, 39.54, 331.42°)
OKLaboklab(29.02% 0.0999 -0.052)
OKLCHoklch(29.02% 0.113 332.5)
XYZxyz(3.8923, 2.0850, 5.5065)
Luminance0.0209 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#490C43 #0C4912
analogous
#310C49 #490C43 #490C25
triadic
#490C43 #43490C #0C4349
tetradic
#490C43 #49310C #0C4912 #0C2549
square
#490C43 #49310C #0C4912 #0C2549
split-complementary
#490C43 #25490C #0C4931
monochromatic
#1A0418 #1A0418 #490C43 #7E1573 #B21DA3

Accessibility & contrast

On white

14.82
#490C43 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.42
#490C43 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490C43
14.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##490C43#FFFFFF#000000##FFFFFF
##490C431.0014.821.4214.82
#FFFFFF14.821.0021.001.00
#0000001.4221.001.0021.00
##FFFFFF14.821.0021.001.00

Color blindness preview

Protanopia (red-blind)
#082244
Deuteranopia (green-blind)
#212B42
Tritanopia (blue-blind)
#4D1327
Achromatopsia (no color)
#282828

Design tokens & code

CSS
--color: #490c43;
/* rgb */ color: rgb(73, 12, 67);
/* oklch */ color: oklch(29.0% 0.113 332.5);
Tailwind
colors: {
  custom: {
    50: '#7e5377',
    500: '#490c43',
    950: '#000000',
  },
}
SCSS
$custom: #490c43;
$custom-light: #7e5377;
$custom-dark: #000000;
JSON
{
  "hex": "#490c43",
  "rgb": {
    "r": 73,
    "g": 12,
    "b": 67
  },
  "hsl": {
    "h": 305.902,
    "s": 71.765,
    "l": 16.667
  },
  "oklch": {
    "l": 0.29016,
    "c": 0.11265,
    "h": 332.5
  },
  "luminance": 0.02085
}

Semantic roles & 50–950 ramp

primary
#490C43
secondary
#2C8535
accent
#EE4B39
background
#F7F4F7
surface
#EEE8ED
border
#C9C4C8
text
#0A0308
muted
#7C787B

Preview Lab

Preview with #490C43

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#490C43 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva