#490B44#490B44

#490B44 is a dark, moderate purple. Relative luminance 0.021; OKLCH L 29.0% C 0.115 H 331.7°. Best body text is #FFFFFF at 14.85:1 contrast (WCAG AA passes).

Color values

HEX#490B44
RGBrgb(73, 11, 68)
HSLhsl(305, 74%, 16%)
HSVhsv(305, 85%, 29%)
CMYKcmyk(0%, 84.9%, 6.8%, 71.4%)
CIE-LABlab(15.87, 35.25, -19.71)
CIE-LCHlch(15.87, 40.38, 330.79°)
OKLaboklab(28.99% 0.101 -0.0543)
OKLCHoklch(28.99% 0.115 331.7)
XYZxyz(3.9107, 2.0735, 5.6620)
Luminance0.0207 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#490B44 #0B4910
analogous
#2F0B49 #490B44 #490B25
triadic
#490B44 #44490B #0B4449
tetradic
#490B44 #492F0B #0B4910 #0B2549
square
#490B44 #492F0B #0B4910 #0B2549
split-complementary
#490B44 #25490B #0B492F
monochromatic
#1B0419 #1B0419 #490B44 #7E1376 #B31BA7

Accessibility & contrast

On white

14.85
#490B44 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.41
#490B44 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490B44
14.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##490B44#FFFFFF#000000##FFFFFF
##490B441.0014.851.4114.85
#FFFFFF14.851.0021.001.00
#0000001.4121.001.0021.00
##FFFFFF14.851.0021.001.00

Color blindness preview

Protanopia (red-blind)
#062246
Deuteranopia (green-blind)
#202A43
Tritanopia (blue-blind)
#4C1327
Achromatopsia (no color)
#272727

Design tokens & code

CSS
--color: #490b44;
/* rgb */ color: rgb(73, 11, 68);
/* oklch */ color: oklch(29.0% 0.115 331.7);
Tailwind
colors: {
  custom: {
    50: '#7e5378',
    500: '#490b44',
    950: '#000000',
  },
}
SCSS
$custom: #490b44;
$custom-light: #7e5378;
$custom-dark: #000000;
JSON
{
  "hex": "#490b44",
  "rgb": {
    "r": 73,
    "g": 11,
    "b": 68
  },
  "hsl": {
    "h": 304.839,
    "s": 73.81,
    "l": 16.471
  },
  "oklch": {
    "l": 0.28994,
    "c": 0.11464,
    "h": 331.7
  },
  "luminance": 0.02073
}

Semantic roles & 50–950 ramp

primary
#490B44
secondary
#2A8532
accent
#F04637
background
#F7F4F7
surface
#EEE7ED
border
#C9C3C8
text
#0A0309
muted
#7C787B

Preview Lab

Preview with #490B44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#490B44 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva