#490A4C#490A4C

#490A4C is a dark, vivid purple. Relative luminance 0.022; OKLCH L 29.5% C 0.123 H 326.1°. Best body text is #FFFFFF at 14.68:1 contrast (WCAG AA passes).

Color values

HEX#490A4C
RGBrgb(73, 10, 76)
HSLhsl(297, 77%, 17%)
HSVhsv(297, 87%, 30%)
CMYKcmyk(3.9%, 86.8%, 0%, 70.2%)
CIE-LABlab(16.28, 37.06, -24.58)
CIE-LCHlch(16.28, 44.47, 326.44°)
OKLaboklab(29.46% 0.1017 -0.0684)
OKLCHoklch(29.46% 0.123 326.1)
XYZxyz(4.1606, 2.1556, 7.0330)
Luminance0.0215 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#490A4C #0D4C0A
analogous
#280A4C #490A4C #4C0A2E
triadic
#490A4C #4C490A #0A4C49
tetradic
#490A4C #4C280A #0D4C0A #0A2E4C
square
#490A4C #4C280A #0D4C0A #0A2E4C
split-complementary
#490A4C #2E4C0A #0A4C28
monochromatic
#1A041B #1A041B #490A4C #7D1182 #B118B8

Accessibility & contrast

On white

14.68
#490A4C on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.43
#490A4C on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490A4C
14.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##490A4C#FFFFFF#000000##FFFFFF
##490A4C1.0014.681.4314.68
#FFFFFF14.681.0021.001.00
#0000001.4321.001.0021.00
##FFFFFF14.681.0021.001.00

Color blindness preview

Protanopia (red-blind)
#00234E
Deuteranopia (green-blind)
#1A2B4A
Tritanopia (blue-blind)
#4B162B
Achromatopsia (no color)
#282828

Design tokens & code

CSS
--color: #490a4c;
/* rgb */ color: rgb(73, 10, 76);
/* oklch */ color: oklch(29.5% 0.123 326.1);
Tailwind
colors: {
  custom: {
    50: '#7f537e',
    500: '#490a4c',
    950: '#000000',
  },
}
SCSS
$custom: #490a4c;
$custom-light: #7f537e;
$custom-dark: #000000;
JSON
{
  "hex": "#490a4c",
  "rgb": {
    "r": 73,
    "g": 10,
    "b": 76
  },
  "hsl": {
    "h": 297.273,
    "s": 76.744,
    "l": 16.863
  },
  "oklch": {
    "l": 0.2946,
    "c": 0.12258,
    "h": 326.1
  },
  "luminance": 0.02155
}

Semantic roles & 50–950 ramp

primary
#490A4C
secondary
#2D8929
accent
#F3353D
background
#F7F4F7
surface
#EEE8EE
border
#C9C4C9
text
#0A030A
muted
#7C787C

Preview Lab

Preview with #490A4C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#490A4C Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva