#490A4A#490A4A

#490A4A is a dark, vivid purple. Relative luminance 0.021; OKLCH L 29.3% C 0.121 H 327.4°. Best body text is #FFFFFF at 14.73:1 contrast (WCAG AA passes).

Color values

HEX	#490A4A
RGB	rgb(73, 10, 74)
HSL	hsl(299, 76%, 16%)
HSV	hsv(299, 86%, 29%)
CMYK	cmyk(1.4%, 86.5%, 0%, 71%)
CIE-LAB	lab(16.15, 36.68, -23.43)
CIE-LCH	lch(16.15, 43.52, 327.44°)
OKLab	oklab(29.32% 0.1018 -0.0651)
OKLCH	oklch(29.32% 0.121 327.4)
XYZ	xyz(4.0922, 2.1283, 6.6725)
Luminance	0.0213 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#490A4A #0B4A0A

analogous

#290A4A #490A4A #4A0A2B

triadic

#490A4A #4A490A #0A4A49

tetradic

#490A4A #4A290A #0B4A0A #0A2B4A

square

#490A4A #4A290A #0B4A0A #0A2B4A

split-complementary

#490A4A #2B4A0A #0A4A29

monochromatic

#1B041B #1B041B #490A4A #7E1180 #B319B6

Accessibility & contrast

On white

14.73

#490A4A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.43

#490A4A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490A4A

14.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##490A4A	#FFFFFF	#000000	##FFFFFF
##490A4A	1.00	14.73	1.43	14.73
#FFFFFF	14.73	1.00	21.00	1.00
#000000	1.43	21.00	1.00	21.00
##FFFFFF	14.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00234C

Deuteranopia (green-blind)

#1C2B48

Tritanopia (blue-blind)

#4B152A

Achromatopsia (no color)

#282828

Design tokens & code

CSS

--color: #490a4a;
/* rgb */ color: rgb(73, 10, 74);
/* oklch */ color: oklch(29.3% 0.121 327.4);

Tailwind

colors: {
  custom: {
    50: '#7f527d',
    500: '#490a4a',
    950: '#000000',
  },
}

SCSS

$custom: #490a4a;
$custom-light: #7f527d;
$custom-dark: #000000;

JSON

{
  "hex": "#490a4a",
  "rgb": {
    "r": 73,
    "g": 10,
    "b": 74
  },
  "hsl": {
    "h": 299.063,
    "s": 76.19,
    "l": 16.471
  },
  "oklch": {
    "l": 0.29318,
    "c": 0.12084,
    "h": 327.4
  },
  "luminance": 0.02128
}

Semantic roles & 50–950 ramp

primary

#490A4A

secondary

#2A8729

accent

#F33538

background

#F7F4F7

surface

#EEE7EE

border

#C9C3C9

text

#0A0309

muted

#7C787B

Preview Lab

Preview with #490A4A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →