#490A44#490A44

#490A44 is a dark, moderate purple. Relative luminance 0.021; OKLCH L 28.9% C 0.116 H 331.7°. Best body text is #FFFFFF at 14.89:1 contrast (WCAG AA passes).

Color values

HEX#490A44
RGBrgb(73, 10, 68)
HSLhsl(305, 76%, 16%)
HSVhsv(305, 86%, 29%)
CMYKcmyk(0%, 86.3%, 6.8%, 71.4%)
CIE-LABlab(15.75, 35.58, -19.89)
CIE-LCHlch(15.75, 40.76, 330.80°)
OKLaboklab(28.91% 0.1019 -0.0548)
OKLCHoklch(28.91% 0.116 331.7)
XYZxyz(3.8996, 2.0512, 5.6583)
Luminance0.0205 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#490A44 #0A490F
analogous
#2F0A49 #490A44 #490A25
triadic
#490A44 #44490A #0A4449
tetradic
#490A44 #492F0A #0A490F #0A2549
square
#490A44 #492F0A #0A490F #0A2549
split-complementary
#490A44 #25490A #0A492F
monochromatic
#1B0419 #1B0419 #490A44 #7F1176 #B519A8

Accessibility & contrast

On white

14.89
#490A44 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.41
#490A44 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490A44
14.89:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##490A44#FFFFFF#000000##FFFFFF
##490A441.0014.891.4114.89
#FFFFFF14.891.0021.001.00
#0000001.4121.001.0021.00
##FFFFFF14.891.0021.001.00

Color blindness preview

Protanopia (red-blind)
#052246
Deuteranopia (green-blind)
#1F2A43
Tritanopia (blue-blind)
#4C1227
Achromatopsia (no color)
#272727

Design tokens & code

CSS
--color: #490a44;
/* rgb */ color: rgb(73, 10, 68);
/* oklch */ color: oklch(28.9% 0.116 331.7);
Tailwind
colors: {
  custom: {
    50: '#7e5278',
    500: '#490a44',
    950: '#000000',
  },
}
SCSS
$custom: #490a44;
$custom-light: #7e5278;
$custom-dark: #000000;
JSON
{
  "hex": "#490a44",
  "rgb": {
    "r": 73,
    "g": 10,
    "b": 68
  },
  "hsl": {
    "h": 304.762,
    "s": 75.904,
    "l": 16.275
  },
  "oklch": {
    "l": 0.28912,
    "c": 0.11573,
    "h": 331.7
  },
  "luminance": 0.02051
}

Semantic roles & 50–950 ramp

primary
#490A44
secondary
#298630
accent
#F24435
background
#F7F4F7
surface
#EEE7ED
border
#C9C3C8
text
#0A0309
muted
#7C787B

Preview Lab

Preview with #490A44

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#490A44 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva