#49094C#49094C

#49094C is a dark, vivid purple. Relative luminance 0.021; OKLCH L 29.4% C 0.124 H 326.1°. Best body text is #FFFFFF at 14.72:1 contrast (WCAG AA passes).

Color values

HEX	#49094C
RGB	rgb(73, 9, 76)
HSL	hsl(297, 79%, 17%)
HSV	hsv(297, 88%, 30%)
CMYK	cmyk(3.9%, 88.2%, 0%, 70.2%)
CIE-LAB	lab(16.17, 37.38, -24.76)
CIE-LCH	lch(16.17, 44.83, 326.48°)
OKLab	oklab(29.38% 0.1026 -0.0689)
OKLCH	oklch(29.38% 0.124 326.1)
XYZ	xyz(4.1498, 2.1339, 7.0294)
Luminance	0.0213 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#49094C #0C4C09

analogous

#28094C #49094C #4C092E

triadic

#49094C #4C4909 #094C49

tetradic

#49094C #4C2809 #0C4C09 #092E4C

square

#49094C #4C2809 #0C4C09 #092E4C

split-complementary

#49094C #2E4C09 #094C28

monochromatic

#1A031B #1A031B #49094C #7E0F83 #B216B9

Accessibility & contrast

On white

14.72

#49094C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.43

#49094C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #49094C

14.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##49094C	#FFFFFF	#000000	##FFFFFF
##49094C	1.00	14.72	1.43	14.72
#FFFFFF	14.72	1.00	21.00	1.00
#000000	1.43	21.00	1.00	21.00
##FFFFFF	14.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00234E

Deuteranopia (green-blind)

#1A2B4A

Tritanopia (blue-blind)

#4B162B

Achromatopsia (no color)

#282828

Design tokens & code

CSS

--color: #49094c;
/* rgb */ color: rgb(73, 9, 76);
/* oklch */ color: oklch(29.4% 0.124 326.1);

Tailwind

colors: {
  custom: {
    50: '#7f527e',
    500: '#49094c',
    950: '#000000',
  },
}

SCSS

$custom: #49094c;
$custom-light: #7f527e;
$custom-dark: #000000;

JSON

{
  "hex": "#49094c",
  "rgb": {
    "r": 73,
    "g": 9,
    "b": 76
  },
  "hsl": {
    "h": 297.313,
    "s": 78.824,
    "l": 16.667
  },
  "oklch": {
    "l": 0.29383,
    "c": 0.12359,
    "h": 326.1
  },
  "luminance": 0.02134
}

Semantic roles & 50–950 ramp

primary

#49094C

secondary

#2C8928

accent

#F5333B

background

#F7F4F7

surface

#EEE7EE

border

#C9C3C9

text

#0A030A

muted

#7C787C

Preview Lab

Preview with #49094C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →