#490748#490748

#490748 is a dark, vivid purple. Relative luminance 0.020; OKLCH L 28.9% C 0.122 H 328.9°. Best body text is #FFFFFF at 14.92:1 contrast (WCAG AA passes).

Color values

HEX#490748
RGBrgb(73, 7, 72)
HSLhsl(301, 83%, 16%)
HSVhsv(301, 90%, 29%)
CMYKcmyk(0%, 90.4%, 1.4%, 71.4%)
CIE-LABlab(15.68, 37.28, -22.79)
CIE-LCHlch(15.68, 43.69, 328.56°)
OKLaboklab(28.94% 0.1047 -0.0632)
OKLCHoklch(28.94% 0.122 328.9)
XYZxyz(3.9933, 2.0366, 6.3124)
Luminance0.0204 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#490748 #074908
analogous
#290749 #490748 #490727
triadic
#490748 #484907 #074849
tetradic
#490748 #492907 #074908 #072749
square
#490748 #492907 #074908 #072749
split-complementary
#490748 #274907 #074929
monochromatic
#1C031C #1C031C #490748 #810C7F #B912B6

Accessibility & contrast

On white

14.92
#490748 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

1.41
#490748 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #490748
14.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##490748#FFFFFF#000000##FFFFFF
##4907481.0014.921.4114.92
#FFFFFF14.921.0021.001.00
#0000001.4121.001.0021.00
##FFFFFF14.921.0021.001.00

Color blindness preview

Protanopia (red-blind)
#00224A
Deuteranopia (green-blind)
#1C2A46
Tritanopia (blue-blind)
#4C1328
Achromatopsia (no color)
#272727

Design tokens & code

CSS
--color: #490748;
/* rgb */ color: rgb(73, 7, 72);
/* oklch */ color: oklch(28.9% 0.122 328.9);
Tailwind
colors: {
  custom: {
    50: '#7f517b',
    500: '#490748',
    950: '#000000',
  },
}
SCSS
$custom: #490748;
$custom-light: #7f517b;
$custom-dark: #000000;
JSON
{
  "hex": "#490748",
  "rgb": {
    "r": 73,
    "g": 7,
    "b": 72
  },
  "hsl": {
    "h": 300.909,
    "s": 82.5,
    "l": 15.686
  },
  "oklch": {
    "l": 0.28943,
    "c": 0.12227,
    "h": 328.9
  },
  "luminance": 0.02036
}

Semantic roles & 50–950 ramp

primary
#490748
secondary
#248826
accent
#F9322F
background
#F7F4F7
surface
#EEE7EE
border
#C9C3C9
text
#0A0209
muted
#7C787B

Preview Lab

Preview with #490748

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#490748 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva