#481014#481014

#481014 is a dark, moderate red. Relative luminance 0.018; OKLCH L 27.2% C 0.085 H 20.9°. Best body text is #FFFFFF at 15.44:1 contrast (WCAG AA passes).

Color values

HEX	#481014
RGB	rgb(72, 16, 20)
HSL	hsl(356, 64%, 17%)
HSV	hsv(356, 78%, 28%)
CMYK	cmyk(0%, 77.8%, 72.2%, 71.8%)
CIE-LAB	lab(14.40, 26.72, 12.64)
CIE-LCH	lch(14.40, 29.56, 25.31°)
OKLab	oklab(27.24% 0.079 0.0302)
OKLCH	oklch(27.24% 0.085 20.9)
XYZ	xyz(2.9844, 1.7992, 0.8518)
Luminance	0.0180 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#481014 #104844

analogous

#481030 #481014 #482810

triadic

#481014 #144810 #101448

tetradic

#481014 #304810 #104844 #281048

square

#481014 #304810 #104844 #281048

split-complementary

#481014 #104828 #103048

monochromatic

#190607 #190607 #481014 #7A1B22 #AC2630

Accessibility & contrast

On white

15.44

#481014 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.36

#481014 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #481014

15.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##481014	#FFFFFF	#000000	##FFFFFF
##481014	1.00	15.44	1.36	15.44
#FFFFFF	15.44	1.00	21.00	1.00
#000000	1.36	21.00	1.00	21.00
##FFFFFF	15.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1F1D14

Deuteranopia (green-blind)

#2D2912

Tritanopia (blue-blind)

#500312

Achromatopsia (no color)

#242424

Design tokens & code

CSS

--color: #481014;
/* rgb */ color: rgb(72, 16, 20);
/* oklch */ color: oklch(27.2% 0.085 20.9);

Tailwind

colors: {
  custom: {
    50: '#805351',
    500: '#481014',
    950: '#000000',
  },
}

SCSS

$custom: #481014;
$custom-light: #805351;
$custom-dark: #000000;

JSON

{
  "hex": "#481014",
  "rgb": {
    "r": 72,
    "g": 16,
    "b": 20
  },
  "hsl": {
    "h": 355.714,
    "s": 63.636,
    "l": 17.255
  },
  "oklch": {
    "l": 0.27239,
    "c": 0.08455,
    "h": 20.9
  },
  "luminance": 0.01799
}

Semantic roles & 50–950 ramp

primary

#481014

secondary

#32827C

accent

#E7DB41

background

#F8F4F4

surface

#EFE7E7

border

#CAC3C3

text

#0B0202

muted

#7C7878

Preview Lab

Preview with #481014

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →