#44094B#44094B

#44094B is a dark, vivid purple. Relative luminance 0.019; OKLCH L 28.4% C 0.120 H 323.2°. Best body text is #FFFFFF at 15.15:1 contrast (WCAG AA passes).

Color values

HEX	#44094B
RGB	rgb(68, 9, 75)
HSL	hsl(294, 79%, 16%)
HSV	hsv(294, 88%, 29%)
CMYK	cmyk(9.3%, 88%, 0%, 70.6%)
CIE-LAB	lab(15.13, 36.06, -25.80)
CIE-LCH	lch(15.13, 44.34, 324.42°)
OKLab	oklab(28.43% 0.0963 -0.0722)
OKLCH	oklch(28.43% 0.12 323.2)
XYZ	xyz(3.7515, 1.9326, 6.8307)
Luminance	0.0193 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#44094B #104B09

analogous

#23094B #44094B #4B0931

triadic

#44094B #4B4409 #094B44

tetradic

#44094B #4B2309 #104B09 #09314B

square

#44094B #4B2309 #104B09 #09314B

split-complementary

#44094B #314B09 #094B23

monochromatic

#19031B #19031B #44094B #761082 #A716B8

Accessibility & contrast

On white

15.15

#44094B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.39

#44094B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #44094B

15.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##44094B	#FFFFFF	#000000	##FFFFFF
##44094B	1.00	15.15	1.39	15.15
#FFFFFF	15.15	1.00	21.00	1.00
#000000	1.39	21.00	1.00	21.00
##FFFFFF	15.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#00224D

Deuteranopia (green-blind)

#15284A

Tritanopia (blue-blind)

#45172A

Achromatopsia (no color)

#262626

Design tokens & code

CSS

--color: #44094b;
/* rgb */ color: rgb(68, 9, 75);
/* oklch */ color: oklch(28.4% 0.120 323.2);

Tailwind

colors: {
  custom: {
    50: '#7b517e',
    500: '#44094b',
    950: '#000000',
  },
}

SCSS

$custom: #44094b;
$custom-light: #7b517e;
$custom-dark: #000000;

JSON

{
  "hex": "#44094b",
  "rgb": {
    "r": 68,
    "g": 9,
    "b": 75
  },
  "hsl": {
    "h": 293.636,
    "s": 78.571,
    "l": 16.471
  },
  "oklch": {
    "l": 0.28433,
    "c": 0.12032,
    "h": 323.2
  },
  "luminance": 0.01932
}

Semantic roles & 50–950 ramp

primary

#44094B

secondary

#328828

accent

#F53347

background

#F7F4F7

surface

#EEE7EE

border

#C9C3C9

text

#0A020A

muted

#7C787C

Preview Lab

Preview with #44094B

Body copy rendered with the generated semantic roles for this colour.

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