#440741#440741

#440741 is a dark, moderate purple. Relative luminance 0.018; OKLCH L 27.5% C 0.114 H 330.4°. Best body text is #FFFFFF at 15.53:1 contrast (WCAG AA passes).

Color values

HEX	#440741
RGB	rgb(68, 7, 65)
HSL	hsl(303, 81%, 15%)
HSV	hsv(303, 90%, 27%)
CMYK	cmyk(0%, 89.7%, 4.4%, 73.3%)
CIE-LAB	lab(14.19, 34.84, -20.33)
CIE-LCH	lch(14.19, 40.34, 329.74°)
OKLab	oklab(27.54% 0.099 -0.0562)
OKLCH	oklch(27.54% 0.114 330.4)
XYZ	xyz(3.4140, 1.7628, 5.1605)
Luminance	0.0176 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#440741 #07440A

analogous

#290744 #440741 #440723

triadic

#440741 #414407 #074144

tetradic

#440741 #442907 #07440A #072344

square

#440741 #442907 #07440A #072344

split-complementary

#440741 #234407 #074429

monochromatic

#1C031B #1C031B #440741 #7B0D76 #B312AB

Accessibility & contrast

On white

15.53

#440741 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.35

#440741 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #440741

15.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##440741	#FFFFFF	#000000	##FFFFFF
##440741	1.00	15.53	1.35	15.53
#FFFFFF	15.53	1.00	21.00	1.00
#000000	1.35	21.00	1.00	21.00
##FFFFFF	15.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#011F42

Deuteranopia (green-blind)

#1B2740

Tritanopia (blue-blind)

#471024

Achromatopsia (no color)

#242424

Design tokens & code

CSS

--color: #440741;
/* rgb */ color: rgb(68, 7, 65);
/* oklch */ color: oklch(27.5% 0.114 330.4);

Tailwind

colors: {
  custom: {
    50: '#7b5076',
    500: '#440741',
    950: '#000000',
  },
}

SCSS

$custom: #440741;
$custom-light: #7b5076;
$custom-dark: #000000;

JSON

{
  "hex": "#440741",
  "rgb": {
    "r": 68,
    "g": 7,
    "b": 65
  },
  "hsl": {
    "h": 302.951,
    "s": 81.333,
    "l": 14.706
  },
  "oklch": {
    "l": 0.27543,
    "c": 0.11379,
    "h": 330.4
  },
  "luminance": 0.01763
}

Semantic roles & 50–950 ramp

primary

#440741

secondary

#248329

accent

#F83A30

background

#F7F4F7

surface

#EEE7ED

border

#C9C3C8

text

#0A0208

muted

#7C787B

Preview Lab

Preview with #440741

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →