#440718#440718

#440718 is a dark, moderate pink. Relative luminance 0.014; OKLCH L 25.5% C 0.090 H 10.8°. Best body text is #FFFFFF at 16.29:1 contrast (WCAG AA passes).

Color values

HEX	#440718
RGB	rgb(68, 7, 24)
HSL	hsl(343, 81%, 15%)
HSV	hsv(343, 90%, 27%)
CMYK	cmyk(0%, 89.7%, 64.7%, 73.3%)
CIE-LAB	lab(12.27, 29.29, 6.78)
CIE-LCH	lch(12.27, 30.06, 13.04°)
OKLab	oklab(25.53% 0.0887 0.017)
OKLCH	oklch(25.53% 0.09 10.8)
XYZ	xyz(2.6250, 1.4472, 1.0051)
Luminance	0.0145 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#440718 #074433

analogous

#440737 #440718 #441507

triadic

#440718 #184407 #071844

tetradic

#440718 #374407 #074433 #150744

square

#440718 #374407 #074433 #150744

split-complementary

#440718 #074415 #073744

monochromatic

#1C030A #1C030A #440718 #7B0D2C #B3123F

Accessibility & contrast

On white

16.29

#440718 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.29

#440718 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #440718

16.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##440718	#FFFFFF	#000000	##FFFFFF
##440718	1.00	16.29	1.29	16.29
#FFFFFF	16.29	1.00	21.00	1.00
#000000	1.29	21.00	1.00	21.00
##FFFFFF	16.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#181818

Deuteranopia (green-blind)

#282416

Tritanopia (blue-blind)

#4B000E

Achromatopsia (no color)

#202020

Design tokens & code

CSS

--color: #440718;
/* rgb */ color: rgb(68, 7, 24);
/* oklch */ color: oklch(25.5% 0.090 10.8);

Tailwind

colors: {
  custom: {
    50: '#7d4e54',
    500: '#440718',
    950: '#000000',
  },
}

SCSS

$custom: #440718;
$custom-light: #7d4e54;
$custom-dark: #000000;

JSON

{
  "hex": "#440718",
  "rgb": {
    "r": 68,
    "g": 7,
    "b": 24
  },
  "hsl": {
    "h": 343.279,
    "s": 81.333,
    "l": 14.706
  },
  "oklch": {
    "l": 0.25528,
    "c": 0.09032,
    "h": 10.8
  },
  "luminance": 0.01447
}

Semantic roles & 50–950 ramp

primary

#440718

secondary

#248368

accent

#F8C030

background

#F8F4F4

surface

#EFE7E7

border

#CAC3C3

text

#0A0202

muted

#7C7878

Preview Lab

Preview with #440718

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →