#431F74#431F74

#431F74 is a dark, vivid violet. Relative luminance 0.034; OKLCH L 34.1% C 0.137 H 298.1°. Best body text is #FFFFFF at 12.45:1 contrast (WCAG AA passes).

Color values

HEX	#431F74
RGB	rgb(67, 31, 116)
HSL	hsl(265, 58%, 29%)
HSV	hsv(265, 73%, 45%)
CMYK	cmyk(42.2%, 73.3%, 0%, 54.5%)
CIE-LAB	lab(21.70, 36.08, -42.41)
CIE-LCH	lch(21.70, 55.68, 310.39°)
OKLab	oklab(34.1% 0.0646 -0.1211)
OKLCH	oklch(34.1% 0.137 298.1)
XYZ	xyz(5.9563, 3.4341, 16.8687)
Luminance	0.0343 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#431F74 #50741F

analogous

#1F2674 #431F74 #6E1F74

triadic

#431F74 #74431F #1F7443

tetradic

#431F74 #741F26 #50741F #1F746E

square

#431F74 #741F26 #50741F #1F746E

split-complementary

#431F74 #746E1F #26741F

monochromatic

#0E0618 #271244 #431F74 #5F2CA4 #7C41CC

Accessibility & contrast

On white

12.45

#431F74 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.69

#431F74 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #431F74

12.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##431F74	#FFFFFF	#000000	##FFFFFF
##431F74	1.00	12.45	1.69	12.45
#FFFFFF	12.45	1.00	21.00	1.00
#000000	1.69	21.00	1.00	21.00
##FFFFFF	12.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003477

Deuteranopia (green-blind)

#003372

Tritanopia (blue-blind)

#373447

Achromatopsia (no color)

#343434

Design tokens & code

CSS

--color: #431f74;
/* rgb */ color: rgb(67, 31, 116);
/* oklch */ color: oklch(34.1% 0.137 298.1);

Tailwind

colors: {
  custom: {
    50: '#7c5e9d',
    500: '#431f74',
    950: '#000000',
  },
}

SCSS

$custom: #431f74;
$custom-light: #7c5e9d;
$custom-dark: #000000;

JSON

{
  "hex": "#431f74",
  "rgb": {
    "r": 67,
    "g": 31,
    "b": 116
  },
  "hsl": {
    "h": 265.412,
    "s": 57.823,
    "l": 28.824
  },
  "oklch": {
    "l": 0.34102,
    "c": 0.13726,
    "h": 298.1
  },
  "luminance": 0.03434
}

Semantic roles & 50–950 ramp

primary

#431F74

secondary

#7FA847

accent

#E147A0

background

#F7F5F9

surface

#EEE9F2

border

#C9C5CC

text

#0A040E

muted

#7C797E

Preview Lab

Preview with #431F74

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →