#431D73#431D73

#431D73 is a dark, vivid violet. Relative luminance 0.033; OKLCH L 33.7% C 0.139 H 298.9°. Best body text is #FFFFFF at 12.64:1 contrast (WCAG AA passes).

Color values

HEX	#431D73
RGB	rgb(67, 29, 115)
HSL	hsl(267, 60%, 28%)
HSV	hsv(267, 75%, 45%)
CMYK	cmyk(41.7%, 74.8%, 0%, 54.9%)
CIE-LAB	lab(21.24, 36.85, -42.52)
CIE-LCH	lch(21.24, 56.27, 310.92°)
OKLab	oklab(33.75% 0.0669 -0.1214)
OKLCH	oklch(33.75% 0.139 298.9)
XYZ	xyz(5.8478, 3.3097, 16.5471)
Luminance	0.0331 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#431D73 #4D731D

analogous

#1D2273 #431D73 #6E1D73

triadic

#431D73 #73431D #1D7343

tetradic

#431D73 #731D22 #4D731D #1D736E

square

#431D73 #731D22 #4D731D #1D736E

split-complementary

#431D73 #736E1D #22731D

monochromatic

#0E0618 #271142 #431D73 #5F29A4 #7D3CCE

Accessibility & contrast

On white

12.64

#431D73 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.66

#431D73 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #431D73

12.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##431D73	#FFFFFF	#000000	##FFFFFF
##431D73	1.00	12.64	1.66	12.64
#FFFFFF	12.64	1.00	21.00	1.00
#000000	1.66	21.00	1.00	21.00
##FFFFFF	12.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003376

Deuteranopia (green-blind)

#003271

Tritanopia (blue-blind)

#383246

Achromatopsia (no color)

#333333

Design tokens & code

CSS

--color: #431d73;
/* rgb */ color: rgb(67, 29, 115);
/* oklch */ color: oklch(33.7% 0.139 298.9);

Tailwind

colors: {
  custom: {
    50: '#7c5d9c',
    500: '#431d73',
    950: '#000000',
  },
}

SCSS

$custom: #431d73;
$custom-light: #7c5d9c;
$custom-dark: #000000;

JSON

{
  "hex": "#431d73",
  "rgb": {
    "r": 67,
    "g": 29,
    "b": 115
  },
  "hsl": {
    "h": 266.512,
    "s": 59.722,
    "l": 28.235
  },
  "oklch": {
    "l": 0.33747,
    "c": 0.13865,
    "h": 298.9
  },
  "luminance": 0.0331
}

Semantic roles & 50–950 ramp

primary

#431D73

secondary

#7CA745

accent

#E3459D

background

#F7F5F9

surface

#EEE9F2

border

#C9C5CC

text

#0A040E

muted

#7C797E

Preview Lab

Preview with #431D73

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →