#431D72#431D72

#431D72 is a dark, vivid violet. Relative luminance 0.033; OKLCH L 33.7% C 0.137 H 299.2°. Best body text is #FFFFFF at 12.67:1 contrast (WCAG AA passes).

Color values

HEX	#431D72
RGB	rgb(67, 29, 114)
HSL	hsl(267, 59%, 28%)
HSV	hsv(267, 75%, 45%)
CMYK	cmyk(41.2%, 74.6%, 0%, 55.3%)
CIE-LAB	lab(21.16, 36.58, -42.01)
CIE-LCH	lch(21.16, 55.70, 311.05°)
OKLab	oklab(33.66% 0.0672 -0.1199)
OKLCH	oklch(33.66% 0.137 299.2)
XYZ	xyz(5.7906, 3.2869, 16.2457)
Luminance	0.0329 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Royal Purple (survey)

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#431D72 #4C721D

analogous

#1D2172 #431D72 #6E1D72

triadic

#431D72 #72431D #1D7243

tetradic

#431D72 #721D21 #4C721D #1D726E

square

#431D72 #721D21 #4C721D #1D726E

split-complementary

#431D72 #726E1D #21721D

monochromatic

#0E0618 #261141 #431D72 #6029A3 #7D3CCD

Accessibility & contrast

On white

12.67

#431D72 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

1.66

#431D72 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #431D72

12.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##431D72	#FFFFFF	#000000	##FFFFFF
##431D72	1.00	12.67	1.66	12.67
#FFFFFF	12.67	1.00	21.00	1.00
#000000	1.66	21.00	1.00	21.00
##FFFFFF	12.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#003374

Deuteranopia (green-blind)

#003270

Tritanopia (blue-blind)

#383245

Achromatopsia (no color)

#333333

Design tokens & code

CSS

--color: #431d72;
/* rgb */ color: rgb(67, 29, 114);
/* oklch */ color: oklch(33.7% 0.137 299.2);

Tailwind

colors: {
  custom: {
    50: '#7c5d9b',
    500: '#431d72',
    950: '#000000',
  },
}

SCSS

$custom: #431d72;
$custom-light: #7c5d9b;
$custom-dark: #000000;

JSON

{
  "hex": "#431d72",
  "rgb": {
    "r": 67,
    "g": 29,
    "b": 114
  },
  "hsl": {
    "h": 266.824,
    "s": 59.441,
    "l": 28.039
  },
  "oklch": {
    "l": 0.33659,
    "c": 0.13746,
    "h": 299.2
  },
  "luminance": 0.03287
}

Semantic roles & 50–950 ramp

primary

#431D72

secondary

#7BA645

accent

#E3459C

background

#F7F5F9

surface

#EEE9F2

border

#C9C5CC

text

#0A040E

muted

#7C797E

Preview Lab

Preview with #431D72

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →