#404FAD#404FAD

#404FAD is a mid, vivid blue. Relative luminance 0.097; OKLCH L 46.9% C 0.150 H 272.5°. Best body text is #FFFFFF at 7.14:1 contrast (WCAG AA passes).

Color values

HEX#404FAD
RGBrgb(64, 79, 173)
HSLhsl(232, 46%, 46%)
HSVhsv(232, 63%, 68%)
CMYKcmyk(63%, 54.3%, 0%, 32.2%)
CIE-LABlab(37.29, 24.22, -52.23)
CIE-LCHlch(37.29, 57.57, 294.87°)
OKLaboklab(46.87% 0.0064 -0.1499)
OKLCHoklch(46.87% 0.15 272.5)
XYZxyz(12.4507, 9.6980, 40.7428)
Luminance0.0970 (WCAG relative)
Temperaturecool
Familyblue

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#404FAD #AD9E40
analogous
#4086AD #404FAD #6840AD
triadic
#404FAD #AD404F #4FAD40
tetradic
#404FAD #AD4086 #AD9E40 #40AD68
square
#404FAD #AD4086 #AD9E40 #40AD68
split-complementary
#404FAD #AD6840 #86AD40
monochromatic
#1F2654 #2F3B80 #404FAD #6472C6 #919BD6

Accessibility & contrast

On white

7.14
#404FAD on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.94
#404FAD on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #404FAD
7.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##404FAD#FFFFFF#000000##FFFFFF
##404FAD1.007.142.947.14
#FFFFFF7.141.0021.001.00
#0000002.9421.001.0021.00
##FFFFFF7.141.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0E5DB0
Deuteranopia (green-blind)
#0053AB
Tritanopia (blue-blind)
#006576
Achromatopsia (no color)
#585858

Design tokens & code

CSS
--color: #404fad;
/* rgb */ color: rgb(64, 79, 173);
/* oklch */ color: oklch(46.9% 0.150 272.5);
Tailwind
colors: {
  custom: {
    50: '#8080c6',
    500: '#404fad',
    950: '#000000',
  },
}
SCSS
$custom: #404fad;
$custom-light: #8080c6;
$custom-dark: #000000;
JSON
{
  "hex": "#404fad",
  "rgb": {
    "r": 64,
    "g": 79,
    "b": 173
  },
  "hsl": {
    "h": 231.743,
    "s": 45.992,
    "l": 46.471
  },
  "oklch": {
    "l": 0.46874,
    "c": 0.15005,
    "h": 272.5
  },
  "luminance": 0.09699
}

Semantic roles & 50–950 ramp

primary
#404FAD
secondary
#C2BA87
accent
#C452D6
background
#F8F7FC
surface
#EFEEF8
border
#CAC9D1
text
#0B0A13
muted
#7C7C82

Preview Lab

Preview with #404FAD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#404FAD Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva