#404E9A#404E9A
#404E9A is a mid, vivid blue. Relative luminance 0.089; OKLCH L 45.3% C 0.124 H 272.7°. Best body text is #FFFFFF at 7.57:1 contrast (WCAG AA passes).
Color values
| HEX | #404E9A |
|---|---|
| RGB | rgb(64, 78, 154) |
| HSL | hsl(231, 41%, 43%) |
| HSV | hsv(231, 58%, 60%) |
| CMYK | cmyk(58.4%, 49.4%, 0%, 39.6%) |
| CIE-LAB | lab(35.73, 18.20, -43.38) |
| CIE-LCH | lch(35.73, 47.04, 292.76°) |
| OKLab | oklab(45.28% 0.0058 -0.1239) |
| OKLCH | oklch(45.28% 0.124 272.7) |
| XYZ | xyz(10.6696, 8.8711, 31.7156) |
| Luminance | 0.0887 (WCAG relative) |
| Temperature | cool |
| Family | blue |
Closest named colors
Twilight
#4E518B
ΔE00 4.48
Blueberry
#464196
ΔE00 5.01
Cobalt (survey)
#1E488F
ΔE00 5.29
Denim Blue
#3B5B92
ΔE00 5.67
Cobalt
#0047AB
ΔE00 5.85
Dusky Blue
#475F94
ΔE00 6.06
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#404E9A #9A8C40
analogous
#407B9A #404E9A #5F409A
triadic
#404E9A #9A404E #4E9A40
tetradic
#404E9A #9A407B #9A8C40 #409A5F
square
#404E9A #9A407B #9A8C40 #409A5F
split-complementary
#404E9A #9A5F40 #7B9A40
monochromatic
#1C2244 #2E386F #404E9A #5C6BBB #8792CD
Accessibility & contrast
On white
7.57
#404E9A on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.77
#404E9A on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #404E9A
7.57:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##404E9A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##404E9A | 1.00 | 7.57 | 2.77 | 7.57 |
| #FFFFFF | 7.57 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.77 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 7.57 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#29589D
Deuteranopia (green-blind)
#1B5098
Tritanopia (blue-blind)
#025F6C
Achromatopsia (no color)
#545454
Design tokens & code
CSS
--color: #404e9a; /* rgb */ color: rgb(64, 78, 154); /* oklch */ color: oklch(45.3% 0.124 272.7);
Tailwind
colors: {
custom: {
50: '#7d7fb8',
500: '#404e9a',
950: '#000000',
},
}SCSS
$custom: #404e9a; $custom-light: #7d7fb8; $custom-dark: #000000;
JSON
{
"hex": "#404e9a",
"rgb": {
"r": 64,
"g": 78,
"b": 154
},
"hsl": {
"h": 230.667,
"s": 41.284,
"l": 42.745
},
"oklch": {
"l": 0.45284,
"c": 0.124,
"h": 272.7
},
"luminance": 0.08872
}Semantic roles & 50–950 ramp
primary
#404E9A
secondary
#B8AF7E
accent
#BE57D1
background
#F7F7FB
surface
#EEEEF6
border
#C9C9D0
text
#0A0A11
muted
#7C7C80